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By Jake Donovan - Boxing on ESPN2 has already witnessed a considerable boost in viewer interest, thanks to the continued success of a pair of Boxcino tournaments showcasing the lightweight and middleweight divisions. Now its flagship network, ESPN is ready to try something a little different in its efforts to rally behind the sport.
The new idea is actually an old one, which is to throw some shine on the heavyweight division. Once boxing’s glamour division, the heavyweights have devolved into the running joke of the sport for the better part of the 21st century.
Still, when it came time for ESPN to showcase the sport on its main network, the old rule of thumb was brought to light – when there’s a good heavyweight fight to be made, you simply make it.
With that in mind, the network – already airing the May 10 showdown between Bermane Stiverne and Chris Arreola in primetime (8:00PM ET) live from the USC Galen Center in Los Angeles, California – has decided to pick up the rights to this weekend’s lineal world championship between reigning heavyweight king Wladimir Klitschko and challenger Alex Leapai. [Click Here To Read More]
The new idea is actually an old one, which is to throw some shine on the heavyweight division. Once boxing’s glamour division, the heavyweights have devolved into the running joke of the sport for the better part of the 21st century.
Still, when it came time for ESPN to showcase the sport on its main network, the old rule of thumb was brought to light – when there’s a good heavyweight fight to be made, you simply make it.
With that in mind, the network – already airing the May 10 showdown between Bermane Stiverne and Chris Arreola in primetime (8:00PM ET) live from the USC Galen Center in Los Angeles, California – has decided to pick up the rights to this weekend’s lineal world championship between reigning heavyweight king Wladimir Klitschko and challenger Alex Leapai. [Click Here To Read More]
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