Promoter Bob Arum is continuing his push to build pro boxing's profile in China with a weekly television program devoted to the Sweet Science that will begin airing there in May.
Arum, founder of Top Rank Boxing, has already moved to tap into the potentially massive -- and lucrative -- Chinese audience for a sport that was banned under Mao Zedong for its violence and tang of the West.
Top Rank is carefully crafting the pro career of China's two-time Olympic champion Zou Shiming, who made his professional debut on a Top Rank card in Macau in April of last year.
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Arum, founder of Top Rank Boxing, has already moved to tap into the potentially massive -- and lucrative -- Chinese audience for a sport that was banned under Mao Zedong for its violence and tang of the West.
Top Rank is carefully crafting the pro career of China's two-time Olympic champion Zou Shiming, who made his professional debut on a Top Rank card in Macau in April of last year.
[Click Here To Read More]
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