I have never seen a fight promoted more than this from what I have noticed from movie theaters, commercials, 24/7 on TNT, radio ads, and ads in the newspaper. From what I have heard it is impossible to miss the advertisement for this fight while in Las Vegas. This is going to lead to massive PPV Buys and movie theater ticket sales and closed circuit sales.
More promotion for Mayweather/Cotto than any other fight ive seen
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Because Mayweather is the biggest draw in boxing by far, and the world will be watching. Are you just figuring that out? And of course Cotto will pull a crowd, of the Cotto fanbase for this fight, 15% of them are legit Cotto fans, the other 85% are Pac tards on the bandwagon hoping for an upset. -
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That's because this fight needs the promotion. Anyone with a brain knows that Cotto has no chance.
Easy work for Mayweather. He has to do all he can to sell this fight as though it'll actually be competitive.Comment
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The most I've seen to this day is De La Hoya-Mayweather. Everywhere you turned that fight had a plug and the first 24/7 had the whole sport talkingComment
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I've heard it said and read before that Mayweather-Marquez was the costliest promotion ever and that pulled a little over a million PPV viewers and fell well short of a sell-out. You can't gauge for sure how great it will go on how many ads you come across I don't think. It will depend on whether casuals will think it could be an exciting fight and can be drawn in because of Cotto's name. Cotto has had more PPV exposure than most other fighters today, and rarely been in a dull fight, so chances are it probably will do quite well. You also have to factor in a backlash from the ending of Mayweather's last fight which could effect some sales from people who bought that one and were left dissapointed.Comment
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I love it. alot of ppl I know that never watch boxing are coming up to me offering predictions...its hilarious...its great to see promotion everywhere for such a 'dead' sport.Comment
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