Eddie Hearn has created a few headlines this week, Matchroom’s Group Managing Director unveiled Kell Brook versus Matthew Hatton on Wednesday and has secured Sheffield’s Motorpoint Arena for the ‘War Of The Roses’ showdown. Hearn inked Kell’s signature last April, a lot of energy has been poured into developing the Sheffield starlet, with the fight against Hatton the litmus test for Kell’s world level aspirations.
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