Wealthy Russian businessman Andrei Riabińsky (also Vice President of the Russian Federation of Professional Boxing) came up with the $23 million for huge the purse bid.
On his Facebook page, Dominic Breazeale shows photographs sparring Alexander Povetkin.
If I understood the google translation, Andrew Ryabinsky says he doesn't make money with the fight but will make in two years, but didn't get why (maybe with other fights, and this one is for getting on the promotion business)?
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