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The Dark Side Of Vitaminwater
By John Robbins -- Aug. 5, 2010
Now here's something you wouldn't expect. Coca-Cola is being sued by a non-profit public interest group, on the grounds that the company's vitaminwater products make unwarranted health claims. No surprise there. But how do you think the company is defending itself?
In a staggering feat of twisted logic, lawyers for Coca-Cola are defending the lawsuit by asserting that "no consumer could reasonably be misled into thinking vitaminwater was a healthy beverage."
Does this mean that you'd have to be an unreasonable person to think that a product named "vitaminwater," a product that has been heavily and aggressively marketed as a healthy beverage, actually had health benefits...?
...Noting that the soft drink giant wasn't (was not) claiming the lawsuit was wrong on factual grounds, the judge wrote that, "Accordingly, I must accept the factual allegations in the complaint as true."
Click here for the rest of the story in The Huffington Post
Now here's something you wouldn't expect. Coca-Cola is being sued by a non-profit public interest group, on the grounds that the company's vitaminwater products make unwarranted health claims. No surprise there. But how do you think the company is defending itself?
In a staggering feat of twisted logic, lawyers for Coca-Cola are defending the lawsuit by asserting that "no consumer could reasonably be misled into thinking vitaminwater was a healthy beverage."
Does this mean that you'd have to be an unreasonable person to think that a product named "vitaminwater," a product that has been heavily and aggressively marketed as a healthy beverage, actually had health benefits...?
...Noting that the soft drink giant wasn't (was not) claiming the lawsuit was wrong on factual grounds, the judge wrote that, "Accordingly, I must accept the factual allegations in the complaint as true."
Click here for the rest of the story in The Huffington Post
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