900,000-1mn ppv buys for haye fight...

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  • ibnabdullah
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    #1

    900,000-1mn ppv buys for haye fight...

    According to this article in the guardian. That's a lot more than I thought there would be. With Haye taking £5 from each buy he's probably made about £5mn from PPV buys alone

    David Haye, a one-time south London playboy, partied all night after winning a slice of the world heavyweight title against the biggest champion in the history of the sport, the Russian Nikolai Valuev, then contemplated a future that promises serious wealth and celebrity.

    Haye will wake up this morning the hottest property in boxing, a champion with true mass appeal who will be expected to ignite interest in the sport's flagship division after a long period of mediocrity.

    He now owns a quarter of the fractured world title, acknowledged by the World Boxing Association, and wants to add the missing pieces currently in the possession of two other Russians, the Klitschko brothers Vitali and Wladimir.

    It is organised but lucrative chaos. Sources at Sky, which broadcast the fight on pay-per-view, reported that they had to hire extra staff to deal with requests as interest grew in the lead-up. It is believed there were between 900,000 and 1m subcriptions and with Haye rumoured to have taken a cut of £5 from each pay-per-view hit, his unceasing promotional efforts of recent weeks appear to have paid off.

    Haye is the poster-boy heavyweight boxing has been crying out for since the retirement of Lennox Lewis, the last British champion, in 2004. Charming, good-looking and bombastically a rticulate, he has the potential to revitalise a moribund division dominated by fighters from the former eastern bloc who have failed to capture the imagination of the lucrative American pay-tv market.

    The excitement of boxing's money-men, epitomised by a grinning Don King at ringside, was palpable. "You are the heavyweight we have been waiting for," said Richard Schaeffer of Goldenboy Promotions, the company owned by former multi-weight champion Oscar de la Hoya. "[He] is number one in terms of ability and charisma."

    Gordon Brown was quick to praise the new champion. "Congratulations to David Haye for his superb, courageous and determined performance in Germany last night," said the prime minister.

    Haye damaged his right hand on the champion's granite skull in the course of the 12 rounds he won by a majority decision of the judges. It might be broken, but the pain would be eased by the prospect of what lies before him. He has a mandatory defence against the American John Ruiz, a fight that could take place in London in the spring. But beyond that the Klitschko brothers are the obvious goals for a fighter who has promised to retire at 31.
  • Kalion
    Boxing Scene's Spartacus
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    #2
    Originally posted by ibnabdullah
    According to this article in the guardian. That's a lot more than I thought there would be. With Haye taking £5 from each buy he's probably made about £5mn from PPV buys alone



    http://www.guardian.co.uk/sport/2009...arismatic-haye
    Sounds like lies since the fight was just over 24 hours ago.

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    • ibnabdullah
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      #3
      Originally posted by Kalion
      Sounds like lies since the fight was just over 24 hours ago.
      What's that got to do with anything?

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      • Kalion
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        #4
        Originally posted by ibnabdullah
        What's that got to do with anything?
        Usually takes like 3-4 days.

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        • $partacus
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          #5
          The Sky call centres crashed because so many last minute viewers wanted to see the fight.

          http://www.dailymail.co.uk/sport/oth...h-new-Ali.html

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          • ibnabdullah
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            #6
            Originally posted by Kalion
            Usually takes like 3-4 days.
            It might take that long for the figures to be released, but I'm sure they know how much buys they had straight after they went. It's not impossible for an insider to leak it out early.

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            • $partacus
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              #7
              Originally posted by Kalion
              Usually takes like 3-4 days.
              This isn't America, we get things done faster.

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              • Sergio Martinez
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                #8
                Unbelivable if true........

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                • JohnCIV6
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                  #9
                  That's great news for boxing. Im glad to hear this.

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                  • NakiFan
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                    #10
                    The clash drew a sensational peak market share of 40,5 percent (8,4 million viewers) on German free-to-air giant ARD.

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