Comments Thread For: TV Picks of The Week: Israel Madrimov vs. Terence Crawford

[BoxingUpdates]

Pick It: Israel Madrimov vs. Terence Crawford When to Watch: Saturday, August 3. The free preliminary card begins at 4:30 p.m. Eastern Time (9:30 p.m. BST). The main broadcast begins at 6 p.m. Eastern Time (11 p.m. BST).
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[wrecksracer]

I was a bit surprised to see this fight being advertised on a digital billboard near my house (Chicago).

[Left Hook Louie]

I was a bit surprised to see this fight being advertised on a digital billboard near my house (Chicago).

Maybe the demographic analytics are sophisticated to the point that they believe boxing fans will see that sign?