We're all glad for the PPV success of Marquez/Mayweather, but some Mayweather fans are actin like idiots right now.
Marquez/Mayweather was announced on May 2nd, 2009 at Hatton/Pacquiao. The fight was then postponed till Sept 19th, near the Mexican Independence holiday. That's 5 months, almost half a year of promotion. Not to mention:
AT&T, The Gary Group, Tecate, National Cinema Media, Home Depot, Affliction Clothing, and Quarter State are some of major names that have put an estimated $20 million in marketing value behind the fight. A Tecate beer can, a video trailer at a restaurant, flyers at Home Depot, 30-second trailers at movie theaters, AT&T commercials, iTunes, Latino and urban Web sites, programming in hotel rooms, placement on various social networking outlets
So to say that the fight was sold purely on Floyd Mayweather Jr's name is ridiculous.
And remember, the #1 reason Floyd and his fans werew saying Cotto didn't deserve a shot at Floyd was because he was a no name fight with no PPV appeal.
We're all glad for the PPV success of Marquez/Mayweather, but some Mayweather fans are actin like idiots right now.
Marquez/Mayweather was announced on May 2nd, 2009. The fight was then postponed till Sept 19th. That's 5 months, almost half a year of promotion. Not to mention:
So to say that the fight was sold purely on Floyd Mayweather Jr's name is ridiculous.
And remember, the #1 reason Floyd and his fans werew saying Cotto didn't deserve a shot at Floyd was because he was a no name fight with no PPV appeal.
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