Is TikTok Changing the Way Young Fans View Boxing?

[danielmartinhq]

I’ve been noticing a lot of short boxing clips going viral on TikTok lately — from quick highlight reels to training snippets and even street sparring videos. It feels like a lot of younger fans are getting their first taste of boxing through these 30–60 second clips rather than watching full fights or even the build-up shows.

Do you think this is good for the sport, since it’s attracting a new audience, or is it giving people a very surface-level view of boxing that might not capture the real skill and strategy involved? Have you seen any fighters benefit noticeably from TikTok exposure, or is it mostly just random viral moments?

[LizaG]

They focus on weigh-in scuffles and KO's, very little to show that gives the appreciation to a newbie of what a fighter goes through/puts into a fight. Very early HBO 24/7 was my education to what boxing's about and I went from there and delved deeper. I don't think TikTok videos will do that for doom-scrolling newbies on their phones.