Six division world champion Oscar De La Hoya believes YouTube stars Jake and Logan Paul are great for the sport of boxing.

The two brothers have been making continuous headlines in the sport with their high profile fights.

Logan Paul fought Floyd Mayweather in an eight round exhibition back in June. Their bout topped a pay-per-view card that generated over a million purchases.

Younger brother Jake Paul (3-0, 3 KOs) will take part in his fourth pro fight on Sunday night, when he collides with former UFC champion Tyron Woodley, in the main event of a Showtime Pay-Per-View card.

Boxing purists are not happy over the Paul brothers receiving so much press for their boxing careers.

De La Hoya, the CEO for Golden Boy Promotions, has no problem with the Paul brothers being involved with the sport.

"I think Jake and Logan Paul are great for boxing overall. In boxing, we are always questioning why is it going down or why are the ratings so low, or why are there not more world title fights and why is it the fanbase diminishing," De La Hoya told ABC 7.

"It's not really on the face of it, but when you have stars like Jake and Logan Paul bringing a whole new fanbase to boxing, I embrace it one thousand percent. Now kids are coming up to me in the street because of them, now they know who Oscar De La Hoya is and Manny Pacquiao is as these YouTubers are bringing kids into the sport through their platform and through social media. So I embrace it always definitely yes."

De La Hoya is making his own return to the ring, for the first time since 2008, when he faces MMA legend Vitor Belfort in a sanctioned boxing match on September 11 at the Staples Center in Los Angeles, California.