UFC President Dana White has explained that his promised launch of Zuffa Boxing is only a few months away.
For the last two years, White has been promising to create his own boxing brand - which is going to be the sub-company of the UFC umbrella.
White has been eager to get the company off the ground since the UFC came together with Showtime to stage the Floyd Mayweather vs. Conor McGregor cross-sport boxing match in August 2017. The event generated massive numbers at the gate and on pay-per-view.
White explained that he's hired someone to run the boxing side and they are in process of building offices for the company.
“I’ve hired a guy to come in and run the boxing side,” White said to MMA Fighting. “Actually over here on the other side of my office, construction is going on, we’re building offices and a war room and all the things that we’re going to need for this thing to start running in October.
“I’m hoping to have Zuffa Boxing fully functional and running by October.”
It's being reported that White’s plan for Zuffa Boxing involves the completion of the new UFC Apex in Las Vegas.
The UFC Apex is a huge facility that also includes an arena for live fights. The UFC Apex also has a fully functional production studio - making it a perfect location to handle every aspect of the coming boxing brand.
Where will the Zuffa Boxing cards air? More than likely they will be exclusively streamed on UFC Fight Pass. The UFC Fight Pass service is already streaming boxing cards being put together by Lou DiBella, Roy Jones Boxing, and several other promotional outfits.