Mathias Radcliffe and Antonio “Bang” Williams will be taking a risk – a brand risk, that is – on Friday night.
The two will be featured on Brandrisk Promotions, headed by streamer Adin Ross, which will take place at the Brand Risk Warehouse in Miami. In total, four professional bouts will be on the card, along with the bread and butter of the promotion, which is internet personalities, with notable followings bringing feuds to the ring, topping the bill of the card.
It marks the rapidly changing environment of boxing. Radcliffe and Williams, who are traditional boxers, will be featured on a crossover/influencer card.
This isn’t uncommon, as Misfits Boxing has built cards around similar themes. They didn’t traditionally feature professional boxers at these events, until recently. A lot has changed. A few years ago, some might have questioned why a fighter would do this.
Now, with limited fights happening across the board, it offers a chance to stay active and get a fight. With fewer fight dates for traditional promoters, could this become a trend of the future?
Radcliffe, 10-0-1 (7 KOs), fought only once in 2025, defeating Ezequiel Flores in April via an eight-round unanimous decision. The victory saw the unbeaten 27-year-old lightweight Reseda, California win a smaller title.
Now, he is looking for something different from the sport.
“2026 is going to be a big year for me,” Radcliffe told BoxingScene. “I am going to be known worldwide, not just to boxing fans.”
Things haven’t always gone smoothly in his career. In his second pro fight, he fought to a draw against Sergio Serrano Garduno in Mexico.
Radcliffe, who had a reputable amateur career competing at USA Boxing’s national tournaments, earned a notable win over Mikhail Montgomery. He now aims to partner with promotions that share his vision – greater visibility.
“Time will show,” Radcliffe said.
Radcliffe will take on veteran Giovannie Gonzalez of Stockton, California.
Gonzalez has taken a hard road in the sport, embracing the attitude of an underdog throughout his career. The 36-year-old Gonzalez jumped at the chance to be featured on the card, not just to stay active, but for the exposure.
Gonzalez runs King Gio Boxing Academy in Lodi, California. He has also lost two of his last three bouts, including a stoppage loss to Emiliano Vargas last March. Still, he feels like he is more proven than his unbeaten opponent.
“He is untested,” Gonzalez told BoxingScene. “He has literally brought opponents from Mexico to face him in his previous bouts. I know what I am up against, but I also think he is unproven.”
Williams, 16-1 (7 KOs), is looking to bounce back from his first loss.
Williams, a 28-year-old native of Fort Lauderdale, Florida, lost a six-round unanimous decision to Antonio Perez in June 2024. Williams got the opportunity through a friend and peer in WBO junior welterweight titleholder Teofimo Lopez Jnr.
“Teofimo Lopez is my friend,“ Williams told BoxingScene. “Aiden Ross wanted to do a professional bout on his fight card. I was down to do it.”
Williams will face the 26-year-old Edgar Garcia de Leon, of Miami. Garcia, 5-2 (4 KOs), snapped a two-fight losing streak with a majority decision over Abner Gonzalez Lopez in December. Williams hopes the fight will give him an entry into a new fan base.
“I think the fans will gravitate to me,” Williams “I was thinking about that the other day and I think it will happen.”
Lucas Ketelle is the author of “Inside the Ropes of Boxing,” a guide for young fighters, a writer for BoxingScene and a member of the Boxing Writers Association of America. Find him on X at @BigDogLukie.
