Matchroom's Hearn Prepares To Invade American Market

By Rick Reeno

Promoter Eddie Hearn of Matchroom Sport is preparing to expand his reach to American soil

Hearn, regarded as the dominant promoter in the UK, is making moves to obtain promotional licenses in key American markets. The United States landscape is dominated by two companies - Top Rank and Golden Boy Promotions.

Hearn informed BoxingScene.com that he's planning to secure a promoter's license in Las Vegas, New York, Los Angeles and Texas.

There are still ongoing discussions - between Hearn and manager/adviser Al Haymon - to co-promote an event in Las Vegas, with WBC/WBA super middleweight champion Carl Froch defending his titles against Julio Cesar Chavez Jr. The biggest obstacle in finalizing a deal is Chavez's ongoing legal battle with Top Rank.