By Steve Kim
Best known for his association with K2 Promotions and the Klitschko brothers and then more recently IBF, IBO, WBA, WBC middleweight champion Gennady Golovkin and GGG Promotions, Tom Loeffler will be expanding his horizon and starting up his own promotional company in 2018.
"It's going to be called '360 Promotions' which signifies that we do shows all over the world and we also work with everybody, meaning it's an inclusive circle," Loeffler told BoxingScene.com.
Loeffler explained further - "The reason to start the new company is that GGG Promotions will do all of Gennady's fights, K2 will do (Oleksandr) Usyk's and Cecilia Braekus fights, in conjunction with K2 Ukraine for Usyk and 360 will give me more and leeway to sign other fighters."
The 'SuperFly2' card at the Forum on February 24th that has a main event featuring WBC 115-pound titlist, Srisaket Sor Rungvisai and mandatory challenger Juan Francisco Estrada that is being broadcast by HBO - will be under the '360 Promotions' banner.
Loeffler says his new company will also focus on building young fighters career at the grass roots level with a regularly scheduled club program.
"The club series should start in month later in March and we're looking at having it in Los Angeles. Right now it's slated to be a Hollywood-based series," said Loeffler, who says he is looking at doing five of these cards in 2018.
In 2017, Loeffler was involved in some of the biggest events to hit the HBO airwaves - including Golovkin vs. Daniel Jacobs, Golovkin vs. Canelo Alvarez, Klitschko vs. Anthony Joshua, the Supefly tripleheader.
At the moment Loeffler is involved in the ongoing negotiations with Godlen Boy Promotions to finalize a deal for a rematch between Golovkin and Canelo - which is being targeted for the Cinco De Mayo date of May 5, likely back at T-Mobile Arena in Las Vegas.
Steve Kim is the news editor for BoxingScene.com.
