By Ernesto Castellanos, notifight.com
Negotiations continue for a highly anticipated battle between WBC middleweight champion Miguel Cotto and Mexican superstar Saul "Canelo" Alvarez. Their respective promoters are targeting an HBO Pay-Per-View date of May 2nd.
While the American television outlet is decided, since both boxers fight on HBO - there is still no clear decision as to the agreed upon television outlet in Mexico and what agreements will be worked out in terms of their major sponsors.
Canelo has an exclusive deal with Televisa, while Cotto's company has a deal with rival Mexican network TV Azteca. Both boxers are also under contract to rival beer companies. Canelo has a major deal with Corona, and Cotto has an agreement with Tecate.
Both fighters are very interested in the contest and their teams are trying to work out the terms.
