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"Bully Beatdown" debut scores strong ratings for MTV and "Mayhem" Miller
The March 22 series premiere of "Bully Beatdown," which is hosted by veteran MMA fighter Jason "Mayhem" Miller, scored a solid debut audience with a total of 1.4 million viewers.
MMAjunkie.com (www.mmajunkie.com) today obtained ratings information for the series debut from MTV.
According to the basic-cable station, "Bully Beatdown" was the No. 1 rated program in its timeslot among male viewers from 12 to 34 years of age.
The mixed-martial-arts-theme reality program features bully victims who enlist Miller to help confront their tormentors. Miller then challenges the bullies to exhibition fights (one three-minute round of grappling followed by a three-minute round of kickboxing) with actual MMA fighters. The bullies are offered cash prizes, but they can lose money if submitted, knocked down or knocked out. The lost money then goes to the bully victim.
The debut episode's bully was "Alan," who allegedly attacked his older (and smaller) brother multiple times. Alan was pitted against Australian King of the Cage and EliteXC veteran Tony Benello. (Check out the embedded clip for the full episode.)
The debut show scored mostly positive reviews from MMA fans.
According to the ratings information, "Bully Beatdown" increased the audience from its lead-in program, "Rob Dyrdek's Fantasy Factory," by 10 percent. Additionally, "Bully Beatdown" increased ratings 100 percent when compared to its timeslot for the previous four weeks (which was occupied by the "College Humor Show").
The show's overall rating was 0.68 among viewers 18-49, 0.95 among males 18 to 49, and 1.30 among men 18 to 34. The figures do not include ratings for reruns of the show that have aired through the week.
In a recent interview with MMAjunkie.com Radio, Miller said the first season of "Bully Beatdown" is slated for an eight-episode run.
MMAjunkie.com (www.mmajunkie.com) today obtained ratings information for the series debut from MTV.
According to the basic-cable station, "Bully Beatdown" was the No. 1 rated program in its timeslot among male viewers from 12 to 34 years of age.
The mixed-martial-arts-theme reality program features bully victims who enlist Miller to help confront their tormentors. Miller then challenges the bullies to exhibition fights (one three-minute round of grappling followed by a three-minute round of kickboxing) with actual MMA fighters. The bullies are offered cash prizes, but they can lose money if submitted, knocked down or knocked out. The lost money then goes to the bully victim.
The debut episode's bully was "Alan," who allegedly attacked his older (and smaller) brother multiple times. Alan was pitted against Australian King of the Cage and EliteXC veteran Tony Benello. (Check out the embedded clip for the full episode.)
The debut show scored mostly positive reviews from MMA fans.
According to the ratings information, "Bully Beatdown" increased the audience from its lead-in program, "Rob Dyrdek's Fantasy Factory," by 10 percent. Additionally, "Bully Beatdown" increased ratings 100 percent when compared to its timeslot for the previous four weeks (which was occupied by the "College Humor Show").
The show's overall rating was 0.68 among viewers 18-49, 0.95 among males 18 to 49, and 1.30 among men 18 to 34. The figures do not include ratings for reruns of the show that have aired through the week.
In a recent interview with MMAjunkie.com Radio, Miller said the first season of "Bully Beatdown" is slated for an eight-episode run.
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