NBC boxing peaks at a 3.1 rating, wins youth demographic

[Mitchell Kane]

Corona seems to be a big time sponsor of the venture

According to David Greissman's article, and others, Corona was one of a very small few big sponsors for the PBC card.

[Mitchell Kane]

It's definitely interesting, my question is why do so many people want to watch guys who aren't the finished article and might never make it?

It's seems like watching under-21 youth football/soccer or amateur boxing tournaments capturing the masses.

Part of the reason people watch college football...the sport has built-in fan bases (made up of students and graduates).

[HanzGruber]

Man, I don't even recognize hanzgrubers posts anymore since he doesn't have Ruslan looking like a mentally handicapped person as his avi anymore, it's crazy.

Lol don't worry it'll be back up soon

[Mitchell Kane]

That'd be the obvious way to go, imho.

Still, 'looking at things from 30,000 feet', if Haymon is able to grow the audience for the PBC primetime shows from 3m to 4m-5m (or even larger, if that's possible for Saturday nights), why drastically alter the deal?

The initial deal runs it's course and Haymon negotiates to buy 10-12 primetime dates instead of just 5 (same terms get worked out for the network getting to sell the ads for all of the support programming). Instead of getting 20 dates for $20m, he gets 40 dates for $25m-$30m.

Selling the ads through his own company would be extra work, but Haymon has shown himself to be more than willing to chase down every dollar.

Would definitely raise the price commanded for Haymon to go along with a UFC-type content deal.

Well, the intent is certainly to "grow" the audience, but they spent $5 million on the NBC/NBCSN fight card.

If you compare that to the UFC, which is the model they supposedly want to emulate, Molina's purse ($450k) cost more than the entire main event of UFC on FOX 1 main event between Dos Santos and Velasquez ($430k).

It's much more expensive for Haymon to put boxing on NBC than it is for the UFC to put MMA on FOX...and they didn't do as good of ratings.

So it will be interesting to see how the future purses compare to this initial cards.

[Dagomba]

UFC on FOX deal was about capitalizING on the momentum the UFC had going at that time. Boxing NBC deal is about getting people to start tuning back into boxing. It's a good starting point for making a comparison but not an end all be all.

Thank you! Someone with common fucking sense.


This isn't about Haymon or Duva or GBP or anyone but the sport as a whole. It has to start somewhere and I think it's an optimistic start considering boxing stopped being as popular as it once was.