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Tricky business of being a fight promoter

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  • Tricky business of being a fight promoter

    The business of promoting boxing matches is much like the sport itself. Things happen so quickly, from the early planning stages to the night the bell is rung, that if you’re not careful, the promoter could be laid out on the canvas as well.

    “As a businessman, you don’t want to blow $30,000 in one night,” said Paco Damian, who has promoted fights in San Francisco, Redwood City, Salinas, Fairfield and Sacramento.

    “But it can happen very easily. You spend $60,000 for a small show or $100,000 for a televised one. But on a small show, if things get away from you, you can make only $30,000 in ticket revenues. You’ll be out of business soon.”

    Damian targets popular local fighters, and along with his longtime mentor/promoter Don Chargin, he’s putting on a card Saturday at Cache Creek Casino Resort in Brooks (Yolo County). Undefeated featherweight Tino Avila (20-0), from Fairfield, is fighting the 10-round headliner against Prosper Ankrah of Ghana (24-7).

    As far as I am concerned, I will fight anyone who wants to fight me,” Avila said.

    Damian and Chargin think Avila has a title shot in his future, and “you have a responsibility to develop him, and put someone across from him that he is going to learn something from fighting him.

    “You don’t learn anything from a one- or two-round knockout.”

    Ankrah has been in a lot of tough fights.

    “I was hesitant at first, because I didn’t know anything about him,” Manuel Avila said. “But we trust Paco, we watched some video, and we are excited about the fight.”

    As one might guess, finding a tough fighter from Ghana wasn’t easy for Damian.

    “To me, as a matchmaker, it’s all about the styles of the fighters,” Damian said. “I am a huge fan of good fights, and that helps me as a promoter. That’s why I do research, and don’t listen to people who call me and say they have a fighter for one of my cards.

    Thanks to 10-plus years of working for and with Chargin, Damian has a network of gym owners and managers throughout the country and in Mexico on whom he relies to “build an exciting card, top to bottom.”

    There are six fights on the Saturday card, and the third bout will feature light heavyweight Ryan “Rhino” Bourland (9-1) from Vallejo in a six-round fight against Gilberto Rubio (6-2) from Tijuana.

    Bourland, 28, has come a long way from “just walking forward and bullying people” in the ring, the fighter said. In fact, he is even teaching kids’ boxing classes in Benicia.

    He won his last fight at Cache Creek in October, and there is a reason he is back on this card, besides his attacking style. Bourland meets his ticket-selling quota, a key part of local boxers’ responsibilities.

    “They need you to sell tickets,” Bourland said. “That gets you back on cards. Man, I have to hustle. … Facebook, Instagram, at the gym, reminding people I have a fight coming up and they should open up their wallets.”

    Damian gives fighters only small allotments of tickets at a time. Like almost every promoter, he has been burned by promises.

    “Managers will say anything to get on a card,” he said. “They tell you they can easily sell 200 tickets and then give you back 150 the day before the fight.”

    Damian has to stay on top of things and get the best deals he can from the boxing venue and the fighters, down to the security officers and ambulance drivers on duty on fight night. (You need two ambulances ready on site, in case one fighter is sent to the hospital and the backup is needed.)

    It’s the little things on a boxing card, no matter how big it is. Like always having a driver.

    “The worst thing is a fighter or a manager sitting in an airport for two or three hours,” Damian said. “That’s horrible. I also make sure to give the driver the per diem for the fighters, so that when she takes them to the hotel, they have some money.”

    Damian then has to make sure the fighters’ medicals check out, recommend local officials to reduce costs, and find a couple of ring-card girls.

    “I just love everything that has to do with it,” said Damian, a former cook and current restaurant and building owner.

    Damian is from Cotija, Mexico, and fell in love with the sport when a former luchador, or wrestler, would take kids and from the neighborhood and show them the ropes.

    “To be honest with you, what I have since learned is that he didn’t really know what he was talking about,” Damian said. “But I started watching ‘Friday Night Fights’ with my dad, and I fell in love with the sport.”

    This is the fifth card that Damian and Chargin have put on, in association with Golden Boy Promotions, at Cache Creek, which holds about 800 fans. The past two shows have been sold out, and Damian is excited about Cache Creek’s plans to build a 2,200-seat arena.

    http://www.sfchronicle.com/sports/ar...witter-premium

  • #2
    Thanks for posting. I always think how hard it is for small promoters to pull a profit when there is no television money or very little involved. Boxing has so many variables so it is real hard to plan anything in the future.

    Comment


    • #3
      Great thread.

      I will come back and check it out more thoroughly when I have a sec

      Comment


      • #4
        I thought OnePunch might enjoy this

        Comment


        • #5
          Originally posted by Motorcity Cobra View Post
          I thought OnePunch might enjoy this
          This is from a story I did with the Tampa Tribune many years back.......lol


          From an article by Tampa Tribune boxing writer Anwar Richardson:

          Tampa promoter Terry Trekas (One Punch Productions, Inc.) outlines what it takes to put on a boxing show:

          A. Site Selection

          In choosing a site, the budget and expected crowd size are the biggest factors.

          1. PRICE - INCLUSIVE OF?

          a. Lighting? If not, negotiate and find lighting contractor

          b. DJ? If not, negotiate and contract with a DJ

          c. Tables/chairs/linens? If not, make arrangements for rentals

          d. Security/ushers? If not, obtain outside security

          e. Off-duty police (required by commission)? If not, order from correct municipality

          f. EMTs and ambulance (required by commission)? If not, order from correct municipality

          g. Set-up and takedown? If not, hire appropriate staff to handle

          h. Food and beverage? If not, negotiate and contract with caterer

          i. Servers? If not, hire appropriate servers to handle food and beverage

          j. Space for dressing rooms and box office? Coordinate space usage

          k. Weigh-in - at venue or off site? If off site, negotiate deal

          l. Ground transportation? If not, make transportation deal with limo company

          m. Hotel accommodations? Included? Discounts? If not, make hotel deal and/or trade out

          n. Parking? Valet? If not, arrange for

          B. Advertising

          1. PRINT MEDIA

          a. Sell sponsors on logo placement, etc.

          b. Posters/flyers - design, produce

          1. Must have photos of key fighters

          2. Must have logos of key sponsors

          3. Must be visually appealing

          4. Mailing list/manual distribution to gyms, bars, etc.

          5. Event night program - bout sheet, etc.

          2. RADIO SPOTS

          a. Do ticket giveaways

          b. Negotiate deal for spots with stations

          3. PRESS RELEASES

          a. Local media

          b. Internet sites

          c. E-mail and fax blasts

          4. TV SPOTS - Not really necessary or within budget if crowd capacity is less than 1,500

          5. TICKETMASTER - Get tickets on sale, and on the Web listing

          C. The Show

          1. THE CARD

          a. Choose fighters to be on card - in-house fighters/local gyms/main event local, or from another promoter?

          b. Provide matchmaker with names of A-side fighters

          c. Matchmaker to obtain opponents for fighters chosen to be on card

          d. Review/approve matchmaker choices

          e. Contracts for both sides of the fight

          f. Order Fight Fax report on all fighters - review for record accuracy and any suspensions

          g. Submit bouts for approval to commission

          h. Replace any rejected bouts

          i. Confirm/obtain required medical clearance for all fighters

          j. Arrange travel/hotel accommodations for out-of-town fighters and their corner

          k. Monitor weight and conditioning of all in-house fighters (our guys)

          l. Order the required medical and general liability insurance - make sure commission and venue has copy

          m. Order gloves and other supplies such as gauze, tape, autograph gloves, giveaways, etc.

          n. Make sure sponsors are taken care of; i.e., banner placement, announcements, etc.

          o. Deal with bout fallouts because of to sparring injuries, sickness and other reasons

          p. Spend twice as much on last-minute replacement fighters

          q. Provide excuses/encouragement for the other 20 local fighters that you couldn't get on the card

          2. PERSONNEL

          a. Secure ring announcer

          b. Confirm EMTs and ambulance

          c. Confirm off-duty police

          d. Make sure again your competitor has not pretended to be you and tried to call and cancel the EMTs or the police to mess up your show

          e. Confirm ring rental with contractor - arrange venue access

          f. Confirm details and start times with lighting contractor, DJ and videographer.

          g. Confirm again with commission all bout approvals and all missing medicals

          h. Confirm arrival times with security team

          i. Confirm pick-ups and drop-offs with limo company

          j. If you haven't sold it to an advertiser, make a deal for round-card girls.

          k. Staff for box office, will call, glove removal, card girl assistance, etc.

          3. COMMISSION


          a. Hotel accommodations for out-of-town officials

          b. Get officials' pay sheets from commission - do the pay envelopes

          c. Advise as to location and time of weigh-in

          d. Get them whatever else they need

          4. TICKETS

          a. Collect money and remaining tickets from fighters

          b. Distribute ad tradeouts and comp tickets

          c. Take 350 phone calls from all the people wanting free tickets

          d. Pick up will-call list and remaining tickets from Ticketmaster

          e. Make sure your VIP comps are taken care of

          5. WEIGH-IN

          a. Deal in place for meal after weigh-in? If not, get out wallet

          b. Have fruit plate and beverages available

          c. Distribute credentials

          d. Announcements, etc.

          e. Wait the required two hours for any fighter not making weight, or compensate other side of fight to accept weight as is

          6. SHOW


          a. Make sure all fighters show up by 6 p.m.

          b. Water and ice in dressing rooms?

          c. Pay envelopes for fighters ready?

          d. Set up will call and box office.

          e. Security/police in place by 6:30.

          f. Deal with the 20 people who think they should get in free because their cousin knows a guy who used to live next to a guy who knows.......

          g. Room set up properly? If not, correct it.

          h. Programs on chairs?

          i. Lighting set properly?

          j. Commission ready?

          k. Lighting tech and DJ in place?

          l. DJ has bout order for music cues?

          m. Insurance claim forms ready just in case?

          n. Make sure announcer has any bout changes, celebrity introductions, other announcements, etc.

          o. Deal with the usual fighter who forgets the mouthpiece, cup, tape, gauze, trunks, shoes or who knows what.

          p. Cross your fingers and open the doors.

          7. AFTER SHOW


          a. Make sure everyone got paid.

          b. Post-event tax form and check to commission.

          c. Transportation in place for out-of-towners back to airport?

          d. Venue taken down and put away our banners? Pick up Monday?

          e. Dressing rooms clear?

          f. Rental items set for return and didn't disappear?

          g. Everyone knows about date of next show?

          h. Relax … take a breath.

          i. Read review on internet emphasizing minor lighting snafu or small scuffle in crowd, and downplaying great matches and happy standing-room-only crowd.

          j. Deal with the 25 calls from people who lost their cell phone, keys, medications, purses, glasses, etc.
          Last edited by OnePunch; 07-04-2016, 03:52 PM.

          Comment


          • #6
            Originally posted by OnePunch View Post
            This is from a story I did with the Tampa Tribune many years back.......lol


            From an article by Tampa Tribune boxing writer Anwar Richardson:

            Tampa promoter Terry Trekas (One Punch Productions, Inc.) outlines what it takes to put on a boxing show:

            A. Site Selection

            In choosing a site, the budget and expected crowd size are the biggest factors.

            1. PRICE - INCLUSIVE OF?

            a. Lighting? If not, negotiate and find lighting contractor

            b. DJ? If not, negotiate and contract with a DJ

            c. Tables/chairs/linens? If not, make arrangements for rentals

            d. Security/ushers? If not, obtain outside security

            e. Off-duty police (required by commission)? If not, order from correct municipality

            f. EMTs and ambulance (required by commission)? If not, order from correct municipality

            g. Set-up and takedown? If not, hire appropriate staff to handle

            h. Food and beverage? If not, negotiate and contract with caterer

            i. Servers? If not, hire appropriate servers to handle food and beverage

            j. Space for dressing rooms and box office? Coordinate space usage

            k. Weigh-in - at venue or off site? If off site, negotiate deal

            l. Ground transportation? If not, make transportation deal with limo company

            m. Hotel accommodations? Included? Discounts? If not, make hotel deal and/or trade out

            n. Parking? Valet? If not, arrange for

            B. Advertising

            1. PRINT MEDIA

            a. Sell sponsors on logo placement, etc.

            b. Posters/flyers - design, produce

            1. Must have photos of key fighters

            2. Must have logos of key sponsors

            3. Must be visually appealing

            4. Mailing list/manual distribution to gyms, bars, etc.

            5. Event night program - bout sheet, etc.

            2. RADIO SPOTS

            a. Do ticket giveaways

            b. Negotiate deal for spots with stations

            3. PRESS RELEASES

            a. Local media

            b. Internet sites

            c. E-mail and fax blasts

            4. TV SPOTS - Not really necessary or within budget if crowd capacity is less than 1,500

            5. TICKETMASTER - Get tickets on sale, and on the Web listing

            C. The Show

            1. THE CARD

            a. Choose fighters to be on card - in-house fighters/local gyms/main event local, or from another promoter?

            b. Provide matchmaker with names of A-side fighters

            c. Matchmaker to obtain opponents for fighters chosen to be on card

            d. Review/approve matchmaker choices

            e. Contracts for both sides of the fight

            f. Order Fight Fax report on all fighters - review for record accuracy and any suspensions

            g. Submit bouts for approval to commission

            h. Replace any rejected bouts

            i. Confirm/obtain required medical clearance for all fighters

            j. Arrange travel/hotel accommodations for out-of-town fighters and their corner

            k. Monitor weight and conditioning of all in-house fighters (our guys)

            l. Order the required medical and general liability insurance - make sure commission and venue has copy

            m. Order gloves and other supplies such as gauze, tape, autograph gloves, giveaways, etc.

            n. Make sure sponsors are taken care of; i.e., banner placement, announcements, etc.

            o. Deal with bout fallouts because of to sparring injuries, sickness and other reasons

            p. Spend twice as much on last-minute replacement fighters

            q. Provide excuses/encouragement for the other 20 local fighters that you couldn't get on the card

            2. PERSONNEL

            a. Secure ring announcer

            b. Confirm EMTs and ambulance

            c. Confirm off-duty police

            d. Make sure again your competitor has not pretended to be you and tried to call and cancel the EMTs or the police to mess up your show

            e. Confirm ring rental with contractor - arrange venue access

            f. Confirm details and start times with lighting contractor, DJ and videographer.

            g. Confirm again with commission all bout approvals and all missing medicals

            h. Confirm arrival times with security team

            i. Confirm pick-ups and drop-offs with limo company

            j. If you haven't sold it to an advertiser, make a deal for round-card girls.

            k. Staff for box office, will call, glove removal, card girl assistance, etc.

            3. COMMISSION


            a. Hotel accommodations for out-of-town officials

            b. Get officials' pay sheets from commission - do the pay envelopes

            c. Advise as to location and time of weigh-in

            d. Get them whatever else they need

            4. TICKETS

            a. Collect money and remaining tickets from fighters

            b. Distribute ad tradeouts and comp tickets

            c. Take 350 phone calls from all the people wanting free tickets

            d. Pick up will-call list and remaining tickets from Ticketmaster

            e. Make sure your VIP comps are taken care of

            5. WEIGH-IN

            a. Deal in place for meal after weigh-in? If not, get out wallet

            b. Have fruit plate and beverages available

            c. Distribute credentials

            d. Announcements, etc.

            e. Wait the required two hours for any fighter not making weight, or compensate other side of fight to accept weight as is

            6. SHOW


            a. Make sure all fighters show up by 6 p.m.

            b. Water and ice in dressing rooms?

            c. Pay envelopes for fighters ready?

            d. Set up will call and box office.

            e. Security/police in place by 6:30.

            f. Deal with the 20 people who think they should get in free because their cousin knows a guy who used to live next to a guy who.

            g. Room set up properly? If not, correct it.

            h. Programs on chairs?

            i. Lighting set properly?

            j. Commission ready?

            k. Lighting tech and DJ in place?

            l. DJ has bout order for music cues?

            m. Insurance claim forms ready just in case?

            n. Make sure announcer has any bout changes, celebrity introductions, other announcements, etc.

            o. Deal with the usual fighter who forgets the mouthpiece, cup, tape, gauze, trunks, shoes or who knows what.

            p. Cross your fingers and open the doors.

            7. AFTER SHOW


            a. Make sure everyone got paid.

            b. Post-event tax form and check to commission.

            c. Transportation in place for out-of-towners back to airport?

            d. Venue taken down and put away our banners? Pick up Monday?

            e. Dressing rooms clear?

            f. Rental items set for return and didn't disappear?

            g. Everyone knows about date of next show?

            h. Relax … take a breath.

            i. Read review on internet emphasizing minor lighting snafu or small scuffle in crowd, and downplaying great matches and happy standing-room-only crowd.

            j. Deal with the 25 calls from people who lost their cell phone, keys, medications, purses, glasses, etc.
            I read that and all I see are headaches

            Comment


            • #7
              Originally posted by Motorcity Cobra View Post
              I read that and all I see are headaches
              it used to be fun, but yeah, there are alot of headaches. Thats one of the reasons I dont do shows anymore.......

              Comment


              • #8
                Originally posted by OnePunch View Post
                it used to be fun, but yeah, there are alot of headaches. Thats one of the reasons I dont do shows anymore.......
                How much is money laundering a part of these events? Because for the life of me I can't see how most of these shows do any better than just breaking even. But I can see why they'd be put on considering the benefits of washing money from cash businesses or even dirty money. Hell even if the event loses a bit of money there is still a huge upside to it rather paying a huge tax bill in other ventures.

                Comment


                • #9
                  Originally posted by El-blanco View Post
                  How much is money laundering a part of these events? Because for the life of me I can't see how most of these shows do any better than just breaking even. But I can see why they'd be put on considering the benefits of washing money from cash businesses or even dirty money. Hell even if the event loses a bit of money there is still a huge upside to it rather paying a huge tax bill in other ventures.
                  I hope you know anyone with such proclivities would not be inclined to admit it on a public forum.

                  The shows are put on because they make money. No one in there right mind would do it to lose money. The successful promoters continue to put on shows the others are phased out. Like every other entrapuerial venture.

                  Washing is not meant to avoid taxes. Washing is meant to keep money illegally earned from illicit activities. If you show money earned from another cash business you will Invaribily pay taxes on those earnings. What would be the point? However if your moving weight (kilos of cocaine) then washing it and paying the taxes is great because you get to keep your millions, even though you pay the nasty tax bill.

                  Great thread btw.

                  Comment


                  • #10
                    Originally posted by Don Pichardo View Post
                    I hope you know anyone with such proclivities would not be inclined to admit it on a public forum.

                    The shows are put on because they make money. No one in there right mind would do it to lose money. The successful promoters continue to put on shows the others are phased out. Like every other entrapuerial venture.

                    Washing is not meant to avoid taxes. Washing is meant to keep money illegally earned from illicit activities. If you show money earned from another cash business you will Invaribily pay taxes on those earnings. What would be the point? However if your moving weight (kilos of cocaine) then washing it and paying the taxes is great because you get to keep your millions, even though you pay the nasty tax bill.

                    Great thread btw.
                    Lol I wasn't expecting him to divulge that he does it but possibly if others are.

                    Definitely disagree on this point. Plenty of people launder money to avoid paying taxes. Chinese buyers are spending millions on real estate here in Canada to avoid paying taxes in their home country. It's a dirty secret of our booming real estate market. Off shore tax havens exist solely for the purpose of avoiding taxes. Showing a gain in one business and a "loss," in another cash venture is a great way to avoid taxes on the other business.

                    Comment

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