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The potential pay-per-view revenue for the Manny Pacquiao-Floyd Mayweather welterweight showdown is so stratospheric that with just four days to go before the fight, an actual figure is impossible to predict.
Stephen Espinoza, vice-president and general manager of Showtime Sports, said interest in the bout is unprecedented to a degree that the usual markers for predicting the number of purchases and revenue do not apply.
"Usually we get day by day updates of where the cable operators are in terms of their buys," Espinoza said.
"I can compare Wednesday to prior Wednesdays in prior pay-per-views.
"In general, that's fairly accurate. On this particular week, we're seeing numbers that have no precedent, so encouraging and so massive that you really can't extrapolate anything from them."
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Stephen Espinoza, vice-president and general manager of Showtime Sports, said interest in the bout is unprecedented to a degree that the usual markers for predicting the number of purchases and revenue do not apply.
"Usually we get day by day updates of where the cable operators are in terms of their buys," Espinoza said.
"I can compare Wednesday to prior Wednesdays in prior pay-per-views.
"In general, that's fairly accurate. On this particular week, we're seeing numbers that have no precedent, so encouraging and so massive that you really can't extrapolate anything from them."
[Click Here To Read More]
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