Tweet
by David P. Greisman - Ask not what boxing can do for you. Because it won’t.
Why would it? Boxing is a business. The top priority is the bottom line.
“I know what people want, and then can go f*** themselves,” promoter Bob Arum was quoted as saying after a January doubleheader on which Juan Manuel Lopez and Yuriorkis Gamboa both came out victorious. What people wanted, of course, was to see Lopez and Gamboa face each other sooner rather than later. Arum wants to make people wait.
In this case, Arum is right. Delaying Lopez-Gamboa is the best choice, not just for sales, but also for suspense. Promoters do so much less actual promoting these days, getting subsidized by networks and casinos instead of figuring out how to sell a fight to the fans. More will watch Lopez-Gamboa if it is built up over time instead of rushed before it ripens. [Click Here To Read More]
Why would it? Boxing is a business. The top priority is the bottom line.
“I know what people want, and then can go f*** themselves,” promoter Bob Arum was quoted as saying after a January doubleheader on which Juan Manuel Lopez and Yuriorkis Gamboa both came out victorious. What people wanted, of course, was to see Lopez and Gamboa face each other sooner rather than later. Arum wants to make people wait.
In this case, Arum is right. Delaying Lopez-Gamboa is the best choice, not just for sales, but also for suspense. Promoters do so much less actual promoting these days, getting subsidized by networks and casinos instead of figuring out how to sell a fight to the fans. More will watch Lopez-Gamboa if it is built up over time instead of rushed before it ripens. [Click Here To Read More]