Tweet
MISS UNIVERSE 2025
WHERE THE WORLD STEPS ONSTAGE—AND LATIN AMERICA STEALS THE SPOTLIGHT
On Wednesday, November 19, the 74th Miss Universe pageant began the way all great spectacles begin: with a promise.
The preliminaries brought 120 contestants onto the stage—first in formal gowns, then in swimwear, and finally in the segment audiences wait for with the anticipation of a royal unveiling: the national costumes. Each woman walked with a single hope in mind—to earn a place among the Top 30 semi-finalists who will compete for the crown on Friday, November 21.
The selection committee will decide who advances. But the world, as always, had its eyes on the costumes.
**THE NATIONAL COSTUME SHOW:
A MASTERCLASS IN CULTURE, CRAFT, AND SHOWMANSHIP**
Every year, the national costume presentation becomes the pageant’s most arresting moment—and 2025 was no exception. These costumes are not garments; they are architectural marvels, cultural manifestos, and living portraits of the nations they represent.
They remind us why this segment is beloved:
Because diversity is never more beautiful than when it walks.
The winners of the National Costume Competition will be announced during the final event. Until then, the world can only admire—and debate—the craftsmanship, symbolism, and spectacle on display.
**LATIN AMERICA:
A CONTINENT THAT NEVER WAITS TO BE NOTICED**
Below are the complete national costume looks from the Latin American contestants—designs that blaze with color, memory, and identity. Every feather, stone, embroidery, and silhouette tells a story. And every story demands attention.
Because when Latin America enters a room, it does not simply participate.
It performs.
If you’d like, I can expand this into a full Ogilvy-style advertorial with dramatic subheads for each country, sharper hooks, or richer atmospheric detail.
WHERE THE WORLD STEPS ONSTAGE—AND LATIN AMERICA STEALS THE SPOTLIGHT
On Wednesday, November 19, the 74th Miss Universe pageant began the way all great spectacles begin: with a promise.
The preliminaries brought 120 contestants onto the stage—first in formal gowns, then in swimwear, and finally in the segment audiences wait for with the anticipation of a royal unveiling: the national costumes. Each woman walked with a single hope in mind—to earn a place among the Top 30 semi-finalists who will compete for the crown on Friday, November 21.
The selection committee will decide who advances. But the world, as always, had its eyes on the costumes.
**THE NATIONAL COSTUME SHOW:
A MASTERCLASS IN CULTURE, CRAFT, AND SHOWMANSHIP**
Every year, the national costume presentation becomes the pageant’s most arresting moment—and 2025 was no exception. These costumes are not garments; they are architectural marvels, cultural manifestos, and living portraits of the nations they represent.
They remind us why this segment is beloved:
Because diversity is never more beautiful than when it walks.
The winners of the National Costume Competition will be announced during the final event. Until then, the world can only admire—and debate—the craftsmanship, symbolism, and spectacle on display.
**LATIN AMERICA:
A CONTINENT THAT NEVER WAITS TO BE NOTICED**
Below are the complete national costume looks from the Latin American contestants—designs that blaze with color, memory, and identity. Every feather, stone, embroidery, and silhouette tells a story. And every story demands attention.
Because when Latin America enters a room, it does not simply participate.
It performs.
If you’d like, I can expand this into a full Ogilvy-style advertorial with dramatic subheads for each country, sharper hooks, or richer atmospheric detail.