Bookmark Website  | Free Registration  | The Team
The Lounge  | Champions  | The Wire |  Schedule |  Audio  |  Arcade  |  The Top Ten  |  Historical  |  Email  |  Video

7 Ways to Stop Nighttime Snacking in Front of the TV


Stop Being Influenced by Food Ads on TV

There is much in the news today about obesity and you can be assured that the food industry fully intends to place the blame squarely on the individual, despite the fact they spend hundreds of millions of dollars every year in an effort to entice us to buy more and more of their products. Children are especially vulnerable to the advertising for cereals, snack bars, crackers, cookies, candy, and fast foods. Colorful packaging, and now even colorful foods to encourage the little shoppers to badger their parents into buying the "convenient" snack packs for them. "Mommy I want it" is exactly the result advertisers are paying to obtain. They know that many adults will give in to the child's demands, just to "keep the peace."

If you live in modern society, you can't escape advertising. How many times have you been happily minding your own business when suddenly the TV screen flashes a big, juicy, something! Your stomach may start gurgling, your mouth starts watering, and the launch sequence for hunger has begun. Once the countdown starts, nothing can stop the launch into the kitchen, or for the seriously dedicated, out the door to go get something to eat. This can happen only an hour after a big dinner. The ads are designed to do this, and they work well as we prove with our food dollars every day.

Count the Food Ads

Next time you watch TV keep a note pad nearby and make a little hash mark every time you see a commercial that encourages you to eat. You'll also notice there are certain ads that seem to trigger the hunger response more than others. What is it about those ads? Do you start to mentally taste the food? Does it remind you of happy occasions? It can even remind you of unhappy occasions which then drives you to want something to eat because you "deserve" it.

Notice whether it is the people in the ad, the message itself, the words they use, even the background music or scenery? See if you can pin-point what, exactly, it is about the ad that draws you in. Notice what you don't like about ads that simply do not interest you. Play college student and do this as homework, and if you can get your kids to do it with you, all the better.

My son has come to me many times to tell me about something he's seen on TV and now wants me to buy. He gets caught up in the half hour infomercials and becomes so convinced their product is the single best thing, that it's difficult to change his mind.

Evenings are an especially rough time for dieters because of the over abundance of advertising for food. Seeing delicious things to eat can create the sensation of hunger until it becomes a patterned response. Turning on the TV then begins to make you hungry, even without the food cues.

7 Ways to Combat Evening Snacking Habit

1. Mute the commercials or switch to another channel (channel surfers already do this anyway). Not watching or hearing the ad can help enormously. Remember, out of sight, out of mind.

2. Use commercial break time to do housework. You'd be amazed at how much clutter you can clear in three or four minutes, and every hour you get at least four of these breaks.

3. Mute the ads and keep your hands busy until your show comes back on with a project like knitting, reading or finishing that book you've been writing.

4. Start a new business (then you're probably not in front of the TV anyway).

5. Step outside and breath some fresh air for a few minutes.

6. Exercise during the ads. Stand up, sit down, stand up, sit down, do this for a full minute. It's a great leg exercise. Use a kitchen chair rather than the couch to be kinder on your knees.

7. Move to another seat in the room. Sometimes just getting up from your usual spot in the room (the coach, or your favorite chair) and moving to another location can help, so can getting a glass of water. Sometimes it's thirst.

Be Willing to Experiment and You can Overcome the Allure of the Food Ads

The worst thing you can do is simply watch and then attempt to combat your growing desire to eat. Once the idea that you're hungry is planted, it becomes much more difficult to change your mind. Instead stop the idea from occurring in the first place by finding something else to do instead of watching another Burger King commercial.

Advertising only works when we're paying attention, either watching or listening. I've no quarrel with advertisers, I advertise my services too, but watching one hundred ads all featuring food after dinnertime is a bit much for anyone to endure. Food ads are designed for you to simply sit and be mesmerized by the flashing words, snappy slogans, colors and lights. Pay closer attention, or pay none at all, but either way you'll gain a much greater understanding of how advertising influences you.

~~ Kathryn Martyn, Master NLP Practitioner, EFT counselor, author of the free e-book: Changing Beliefs, Your First Step to Permanent Weight Loss, and owner of OneMoreBite-Weightloss.com

Get The Daily Bites: Inspirational Mini Lessons Using EFT and NLP for Ending the Struggle with Weight Loss.


MORE RESOURCES:

WFAA

Weight loss patch gets an 'F' from BBB
WFAA
GRAPEVINE — A damaged knee and ankle makes walking — let alone exercise — painful for 72-year-old Florence Orr. That's why she turned recently to a weight loss patch called Sveltox. "The first couple of days I lost a couple of pounds," she said.



How to Keep Healthy Habits After Weight Loss
Shape Magazine
A few years ago, I realized I'd been unhappy with my body for a while. I'd simply given in to my expanding waistline and made regular stops at Old Navy and Target to buy larger pants. I weighed nearly 230 pounds. I'm six feet tall, so it doesn't look ...



Medical Xpress

Public Release: 27-Jan-2015 Both weight loss and weight gain linked with ...
EurekAlert (press release)
Both weight gain and weight loss in older (postmenopausal) women are associated with increased incidence of fracture, but at different anatomical sites, finds a study published in The BMJ this week. The findings also challenge the traditional view that ...
Weight Gain or Loss Linked to Fracture Risk in Older WomenHealthDay
Weight gain 'does not cut fracture risk' after menopauseNursing Times

all 4 news articles »


Doctor discusses new weight loss device
WNYT
It's the first weight loss device to get FDA approval since 2007. However, does it really work? A local doctor shares his thoughts. “Well the studies are inconclusive so far,” said Bariatric Surgeon, Dr. Paul Singh. He is talking about the Vagal Nerve ...

and more »


WCPO

No magic pills for weight loss, but medical options can help
WCPO
While there aren't miracle cures, there are medical programs to help you lose weight. Medical weight loss centers such as the one at St. Elizabeth treat someone's weight as a chronic condition, working toward a life change instead of a one-time fix ...

and more »


Patch.com

Makers of Green Coffee Bean Weight Loss Pills Featured on Dr. Oz Must Pay $9 ...
Patch.com
“Lindsey Duncan and his companies made millions by falsely claiming that green coffee bean supplements cause significant and rapid weight loss,” said Jessica Rich, Director of the FTC's Bureau of Consumer Protection. “This case shows that the Federal ...
Federal Govt Fines Dr. Oz's Favorite Weight Loss Aid for Making BS ClaimsMediaite
Bogus Weight-Loss Claims Leads to $9 Million in FinesDailyFinance
US bans deceptive ads by green coffee weight-loss marketerReuters
Medical Daily -The Hill -The Consumerist
all 59 news articles »


NewMeMD: Dramatic weightloss with the HCG diet
FOX10 News
NewMeMD is a weightloss and wellness clinic that focuses on treating the patient's body, as well as the mind, because without changing the mind, long term weight loss will not be possible. NewMeMD offers medical and non-medical weight loss options, ...



Morning Workout Aids With Weight Loss And Burns More Fat
International Business Times AU
Research has found that early morning workout helps in weight loss, in addition to the burning of fat. The research showed that exercising before breakfast or fasted breakfast, which is exercising after fasting overnight, could help improve endurance ...



Healthful eating, activity habits lead to success in weight-loss resolutions
Herald-Mail Media
Did you make a resolution to lose weight in the new year? Don't give up. You can make small changes in your daily eating and activity habits that will make big differences in your weight and overall health. In addition to helping you feel and look ...

and more »


Los Angeles Times

Zach Galifianakis unrecognizable with weight loss, shaved beard
mySanAntonio.com
The "Hangover" star, who first debuted his weight loss at the New York Film Festival in October, appeared at the awards ceremony on Sunday without his signature beard — and several pounds lighter. Galifianakis' new look playfully ruffled some feathers ...
Zach Galifianakis, is that you? Actor changes look with weight loss, shaveLos Angeles Times
Zach Galifianakis Displays More Weight Loss At SAG Awards; Actor Almost ...KDramaStars
McDreamy gets divorced, Galifianakis shows off weight loss at SAG Awards and ...The State Press
Today.com -Daily Mail -New Zealand Herald
all 26 news articles »

Google News


Advertisement



Section Site Map - Submit News - Feedback - Comments - Advertise with Us

Copyright 2006 Luminati Inc. All rights reserved.