Advertisement
Advertisement
Boxingscene.com

Tecate Ties in Garcia vs. Juanma with Pacquiao vs. Rios

By Jake Donovan

It doesn’t take much motivation or marketing to get fans interested in the June 15 featherweight showdown between Miguel Angel ‘Mikey’ Garcia and Juan Manuel ‘JuanMa’ Lopez. The bout – which takes place at the American Airlines Center in Dallas and will air live on HBO – already has boxing fans buzzing about its potential as a Fight of the Year candidate.

That won’t allow the event’s handlers and leading sponsor to allow the promotion to run on auto-pilot. Quite the contrary, as Top Rank and Tecate have found a new way to promote the show while also enticing fans about another event down the road – and on the other side of the world.

“Tecate is a great, great sponsor of boxing,” acknowledged Hall of Fame promoter Bob Arum of his long time promotional ally. “To tie in June 15 with an event we’re having in Macao on November 23 – Manny Pacquiao against Brandon Rios - Tecate is going to organize (a raffle).

“Anyone can sign up, and there will be a drawing on June 15. The winner will get a roundtrip (ticket) for two from Dallas to Hong Kong/Macao and two ringside tickets to the fight, plus a hotel stay at the beautiful Venetian Macao. No purchase will be necessary.”

Details will come in future promotional sweepstakes commercials.

The November event in Macao will mark Pacquiao’s first fight back since suffering a one-punch knockout in his epic fourth fight with Juan Manuel Marquez last December in Las Vegas. The Filipino legend has lost two straight after going more than seven years without a defeat.

Rios also comes in on the heels of a loss, dropping a decision to Mike Alvarado in a fever-pitched rematch this past March. He will also be moving up in weight for the fall showdown, his first fight outside of the United States.

The winner of the drawing will be announced on fight night prior to Garcia and Lopez stepping into the ring. Garcia makes the first defense of the featherweight belt he acquired from Orlando Salido earlier this year.

Salido won the belt from Lopez, knocking him out in eight rounds in 2011. He repeated the feat less than a year later, this time stopping the Puerto Rican southpaw in ten rounds.

Lopez served a suspension for accusations made towards the referee following the loss, but has since returned to the ring and is coming off of a tune-up win last month in Mexico.

Jake Donovan is the Managing Editor of Boxingscene.com, as well as a member of Transnational Boxing Ratings Board, Yahoo Boxing Ratings Panel and the Boxing Writers Association of America. Twitter: @JakeNDaBox

User Comments and Feedback (Register For Free To Comment) Post a Comment - View More User Comments (0)
Top Headlines Photos: Manny Pacquiao Continues Hard Grind For Horn Defense Ryan Martin Back at Big Bear, Helping Shafikov For Easter Bout Muhammad Waseem May Land Eliminator in Fall, Says Manager Sugar Ray: Spence Must Use Tactics I Did With Hagler To Beat Brook Amir Khan: Very Few Fighters Can Fill Wembley - I'm One of Them! Beltran: I Should No Problem Getting Green Card After That KO Gary Russell Jr. - If No Unification Next, I Plan To Move Up Thurman: Hard To Be Confident in Brook, He Hasn't Proved It at 147 Berchelt: Miura a True Warrior, Confident I'll Leave With My Belt Juan Manuel Marquez Return Still in Play For July, Says Nacho Team Uzcategui Will Push For No-Contest, Dirrell Rematch Order Ryota Murata Feeling Good About Career Despite Shocking Loss Brook: No Issues With Weight, Close To 147 For Spence Defense ABC Calls For Ban of Dirrell's Trainer Due To Post-Fight Assault Promoter: David Benavidez Will Roll Over Everyone Shelly Vincent Tops Broadway Boxing Card, June 3 Mayweather on Canelo-GGG: May, September Are My Dates Video: Floyd Mayweather, Anthony Joshua Come Together in UK Michael Walsh Eyes Comeback, Set To Return On June 2 Ian Tims vs. Luke Watkins For Vacant Irish Belt, June 10 In Belfast Joshua: Mayweather-McGregor is Bigger With Me on Undercard Adrien Broner To Spend Three Days in Jail For Contempt Charge Groves Admits a Loss To Chudinov Could Be End of His Career Duva: Barrera Was Right on Beterbiev, Smith Deal Easy To Make Agitated Arum: HBO, Showtime Don’t Own the Boxing Business! Mayweather Confident He Would School Golovkin in 'Easy' Fight Big Changes at 108: BoxingScene Ratings Update Frankie Gavin To Return, June 3 In Scotland Brook vs. Spence: Lawrence Okolie To Face Russell Henshaw Video: Anthony Joshua Talks Klitschko, Mayweather, Future, More Brook: After Beating Spence, I Want Thurman Unification Next! Coldwell Hopes Lewis Taylor Shocks Jamie Cox on Brook-Spence Amir Khan Not Happy With WBC's Decision, May Target Peterson Why Do Boxing Robberies Continue To Happen? Video: Shakur Stevenson Talks About Second Pro Fight, Future Deontay Wilder Hopes Joseph Parker Fight Can Come Together Mayweather Expects Davis To Be a Star, Spence To Beat Brook Abel Sanchez: I'd Hate To See Mayweather Get '50' With McGregor Video: Ray Beltran Talks Big Win, Getting His Green Card Crawford: Pacquiao is The Only Fight We're Really Looking For
Advertisement

Latest Active Forum Threads
Advertisement
Advertisement