"These fans motivate me to keep training and to get up in the morning and run.
"I want people to say that I came up from Mexico to the boxing world. It's a big responsibility for me because in Mexico there are a lot of legends. But our legends cannot be compared to any others. No two Mexican legends are alike.
"Lara has talked a lot, [to the fans] you guys asked for the fight, and here it is. What you guys ask from me, I will give you.
"A lot have asked me, 'Why did you take this fight?' I say 'Why not? I will fight anyone. Style doesn't matter.'
"The reality is that a year ago the fans didn't really know Lara. Nobody really knew him. But he's been talking so much that now it's built up and the fans asked for it so I wanted to give them what they wanted.
"He disrespected me. But not only me, he disrespected all Mexicans. For him to be saying that he's going to give me a boxing lesson and he's going to take me to school...that's very disrespectful."
"For the Mexican fans, we have a surprise for you July 12.
"I came from Cuba where I fought the best. I earned this in the ring, fighting the best in the division, not on a Mexican street corner.
"July 12 the best man is going to win.
"I've always done my job against the best fighters in the division. I've faced a lot of hard punchers so I'm not worried about his power.
"Canelo knows, just like everyone in the division knows. No one wants to fight me because I'm dangerous and I beat everybody. He took this fight because of the pressure I put on him.
"I feel like my opponent needs to be ready for my style. I'm not looking to be ready for anyone's style. They have to be ready for mine.
"I've been in this sport since I was 12-years-old. It's all I've done my whole life. I am a fighter. I'm not distracted in the ring or in training. My main focus is being well prepared and winning this fight.
"A win would be huge for Cubans and Cuban-Americans. That's why I changed my name to 'The American Dream.' I came to this country and I was allowed the privilege to better my life. I go into that ring to win.
"I feel I'm one of the top three-pound-for-pound fighters. Some give me that credit but some won't. My job is to keep winning and doing what I'm doing. The proof is in who I've fought and beaten."
OSCAR DE LA HOYA, President of Golden Boy Promotions
"We feel that this event will be one to remember, because you have two fighters who are equally matched.
"We haven't seen this type of event for a while. This reminds me of Julio Cesar Chavez vs. Pernell Whitaker, a 'who is going to win?' fight.
"As you know Golden Boy Promotions has the reputation for putting on the best cards ever and we will be putting the biggest names on the card July 12. It's a treat for the fans that pay their hard-earned money to watch four good fights.
"Lara is a very, very dangerous opponent, there's no way to sugar coat it. On July 12 they will try to prove who is the best on that night.
"These fighters are fighting for a lot of honor and glory. It will really be an honor to beat the other guy, because both guys have the ability to be great. It is an honor to be in the ring with another great fighter.
"Inside that squared circle, there's no nationality. There are two fighters stepping in the ring who just want to win and put on a great fight. When they step in the ring, they are fighting for honor and glory for the whole world."
JOSE "CHEPO" REYNOSO, Canelo's Trainer
"Seeing the fans here, that's love for Mexico, that's love for Canelo.
"Lara keeps talking about the Cuban school of boxing but in Mexico we have universities of boxing."
EDDY REYNOSO, Canelo's Manager
"It's going to be a very interesting fight, with interesting styles. Lara is going to be running all night and Canelo is going to be chasing him. At the end of the night everyone knows that we are going to knock him out."
RONNIE SHIELDS, Lara's Trainer
"This fight had to happen. There was no way either guy could go, but to fight each other. Canelo keeps showing that he is one of the best fighters out there by continuing to fight the best.
"Both fighters are great fighters and the fans are going to be the true winners of the fight. These guys have styles like thunder and when the thunder hits, it's going to be a knockout."
LUIS DECUBAS, Lara's Manager
"On July 12 you will see the best two fighters at 154 pounds and there will only be one winner and it will be 'The American Dream,' Erislandy Lara."
STEPHEN ESPINOZA, Executive VP & General Manager, SHOWTIME Sports®
"Over the last year we have seen Canelo go from an up-and-coming young star to one of the biggest names in the sport.
"There's no question he is already boxing's brightest young star. But he's not interested in stardom. What is sometimes overlooked in all of this stardom and celebrity and ticket sales is that like many of the great Mexican fighters that came before him, he wants to fight the best fighters in his division.
"Again he is choosing to fight someone that no one wants to fight. Lara is one of the most talented and skilled boxers in the sport. This fight represents everything that is right about boxing; the best fighting the best. Number one versus number two in the division.
"These are the types of fights that Golden Boy Promotions has become known for and the types of fights that SHOWTIME has become known for. There is no sugarcoating this. This is the best versus the best. Number one versus number two. This fight sells itself."
# # #
"Canelo vs. Lara," a 12-round junior middleweight fight taking place Saturday, July 12 at the MGM Grand Garden Arena in Las Vegas, is promoted by Golden Boy Promotions and Canelo Promotions and sponsored by Corona and AT&T. The event will be produced and distributed live by SHOWTIME PPV beginning at 9 p.m. ET/6 p.m. PT. The event can be heard in Spanish using secondary audio programming (SAP). Canelo vs. Lara will be shown on the big screen in movie theaters across the country via Fathom Events. Information will be available at www.fathomevents.com .