Bookmark Website  | Free Registration  | The Team
The Lounge  | Champions  | The Wire |  Schedule |  Audio  |  Arcade  |  The Top Ten  |  Historical  |  Email  |  Video

Inactive Alert: Essential Proteins for Sedentary People


The importance of protein in diet has been clearly established by nutritional scientists, and widely accepted by athletes. Among other vital functions, protein is indispensable for creating muscle. Just as important is protein's essential ability to repair damaged muscles after training[i].

While the value of protein in diet has been accepted and promoted within the athletic community, it has been less well disseminated within the very large sedentary population. Currently making up about 25% of Americans[ii] - or 1 in every 4 people - sedentary people are defined as those who undertake less than half an hour of moderate physical activity per day[iii].

A key problem to solve, therefore, is that the bulk of these sedentary Americans do not know that they are, or more likely are not, getting enough protein in their diet. This large group of sedentary people reflects the myth that protein-rich nutrition is important only for athletes and those who are physically active. The Reference Daily Intake[1] amount for protein is 50 grams, and most sedentary people are not coming close to meeting this standard.

Next to water, protein is the body's most prevalent substance. Protein is the essential building block for muscle and tissue, and vital for the functioning of critical systems, such as digestion. Protein even helps regulate and control hormones and chemicals that influence mood and coping ability something that has an impact for all people, regardless of physical exercise regimen. In fact, in the context of protein deficiency-related mood disorders, one may argue that a sedentary person on the dangerous road to obesity might be psychologically better equipped to implement a disciplined (e.g. healthy) eating plan if, among other key factors, a complete protein diet exited from the start.

Yet there is another related problem that is arguably more damaging. The little information that most Sedentary Americans are receiving about protein - snippets of facts here and there, mostly from marketers and advertisers - are often outright misleading. This is most clearly seen in the world of fast food.

Many sedentary Americans who have some basic awareness of protein's importance in diet believe, due largely to marketing campaigns, that fast food burgers are a "good source of protein". Lost in this belief is the fact that virtually all fast food burgers are almost thoroughly unhealthy choices that are high in saturated fat, calories, sodium, cholesterol, and the list goes on.

In fact, a popular burger contains 52% of the recommended daily value (DV) of fat, and over 500 calories, of which 60% are from fat[2]. These clearly unhealthy factors diminish the nutritional value from the burger's 24 grams of protein.

It is largely due to this lack of information - and concurrent existence of misinformation -- that prevents many sedentary Americans from learning about the importance of protein. At the same time, it is also clear to medical experts that the concept of a sedentary lifestyle is a serious global health problem that must be addressed sooner rather than later[iv].

Addressing this problem is, like many chronic health conditions, complicated and multi-layered. Yet accepting this complexity is, in itself, a starting point for a solution one that must equally be multi-layered and holistic in approach. Awareness of protein must extend beyond the boundaries of the "fit and athletic" communities, and concurrently, ways for sedentary people to access protein must be developed ways that are entirely healthier than fast food burgers.

Despite the difficult and admittedly uphill battle that many sedentary Americans face today, there is reason to be rationally optimistic. There are products on the market that are providing balanced sources of complete protein, yet in responsible, low-calorie and fat-free portions. Since these products are fortified with vitamins and nutrients, they can be utilized as either a supplement or a complete meal replacement. This is of notable value for dieters and "time starved" individuals who are seeking quick, convenient ways to eat healthy.

Ultimately, resolving this problem of sedentary Americans will not be easy, nor will it be rapid. It has taken generations to create the statistic that 1 in 4 Americans lead sedentary lifestyles and it may take generations to unravel this knot. The hallmarks of unraveling it, however, are clear: quality awareness, quality understanding, and above all, quality nutritional products that consumers both demand, and indeed, thoroughly deserve from their food manufacturers.

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com. You can also learn about Profect at http://www.profect.com.

[1] Formerly referred by its better-known name "Recommended Daily Allowance".

[2] The USDA's recommendation is 30% calories from fat

References

[i] Source: "The Power of Protein". The Physician and Sportsmedicine. http://www.physsportsmed.com/issues/1996/04_96/protein.htm

[ii] Source: "What We Think is Making Us Fat". About.com. http://walking.about.com/cs/howtoloseweight/a/obesitycause404.htm

[iii] Source: "Cost and Consequences for Sedentary Living: New Battleground for an Old Enemy". Presidents Council on Physical Fitness and Sports. http://www.fitness.gov/researchdigestmarch2002.pdf

[iv] Source: "Sedentary Lifestyle: a Global Public Health Problem". The World Health Organization. http://www.who.int/hpr/physactiv/sedentary.lifestyle1.shtml

Copyright 2004 - Protica Research - http://www.protica.com


MORE RESOURCES:

New York Daily News

Backlash forces nutrition group to end Kraft partnership
New York Daily News
Kraft Foods and the Academy of Nutrition and Dietetics have decided to end a partnership that put the dietitian group's 'Kids Eat Right' logo on Kraft Singles because 'misperceptions are overshadowing the campaign,' Kraft said in a statement March 31.
Major Nutrition Group Agrees To Stop Endorsing Slices Of Fake CheeseThinkProgress
Dietitians Group Negotiating to End Labeling Deal With Kraft SinglesNew York Times
Kraft Drops Dubious 'Kids Eat Right' Logo From Its Processed 'Cheese' SinglesTakePart

all 88 news articles »


Boston.com (blog)

Are Eggs the Nutrition Comeback Kid?
Boston.com (blog)
Joan Salge Blake, MS, RD, LDN, is a clinical associate professor and registered dietitian at Boston University in the Nutrition Program. She writes on healthy eating, one bite at a time. Share; Comment. hardboiledegg.jpg. What's not to love about them?



Mother Nature Network

Why 2015 is a big year for child nutrition
Mother Nature Network
The act authorizes all of the federal child nutrition programs, including the School Breakfast and National School Lunch programs. These programs provide funding to ensure that low-income children have access to healthy and nutritious foods in public ...

and more »


Times of India

Nestle expanding research on child health and nutrition
Food Business News (registration)
VEVEY, SWITZERLAND — The research effort is on at Nestle S.A. The Vevey-based company earlier this week said it will expand its research on child health and nutrition to 10 countries, including the United States, China and Mexico, by the end of 2016.
Nestlé to expand research on child health and nutrition to 10 countriesThe FINANCIAL
Skipping lunch becomes a worrisome practice in childrenhelpmeoutDOC News - A consistent flow of medical news

all 12 news articles »


The Daily Collegian Online

Alumna rocks out to nutrition education all over the world
The Daily Collegian Online
People from all corners of the globe rock out to the world's only rock 'n' roll nutrition show, made possible by a Penn State alumna. Jill Jayne, Class of 2004, graduated with degrees in nutrition and theater, and her casts travel the world informing ...



Medical Edge: Eggs & nutrition
WKRC TV Cincinnati
They are packed with both iron and vitamin D. Several diets including those from the American Heart Association and the Academy of Nutrition and Dietetics said eggs can be eaten as part of a balanced diet as well these days. It's just about limiting ...

and more »


Victoria Advocate

How to choose a nutrition bar
Victoria Advocate
In today's on-the-run society, where sitting down for a meal is sometimes a luxury, the convenience of nutrition bars may seem to be just what you need to fit in your busy schedule. Even though nutrition bars were primarily designed for athletes, now ...

and more »


Laboratory Equipment

New Clues to Why Poor Nutrition in the Womb Leads to Obesity Later in Life
Newswise (press release)
Newswise — Boston (March 31, 2015) – Babies receiving poor nutrition in the womb tend to be smaller at birth, which has been linked to the development of obesity and other health problems later in life. Researchers continue to discover other ...
Why Prenatal Nutrition Impacts Weight LaterLaboratory Equipment

all 2 news articles »


USDA.gov (press release) (blog)

Celebrate National Nutrition Month with MyPlate at School!
USDA.gov (press release) (blog)
Start early and introduce preschoolers to fruits and vegetables through garden-themed nutrition education using the Grow It, Try It, Like It! Nutrition Education Kit. Elementary school teachers can integrate nutrition education into other subjects ...



USDA.gov (press release) (blog)

Online Nutrition Resources at Your Fingertips
USDA.gov (press release) (blog)
U.S. nutrition experts issue “leading indicators” on the nation's nutritional health. USDA's national “What We Eat In America” survey data indicate that dietary fiber intakes among U.S. consumers average only 16 grams per day. The problem is that the ...


Google News


Advertisement



Section Site Map - Submit News - Feedback - Comments - Advertise with Us

Copyright © 2006 Luminati Inc. All rights reserved.