|The Lounge | Champions | The Wire | Schedule | Audio | Arcade | The Top Ten | Historical | Email | Video|
Inactive Alert: Essential Proteins for Sedentary People
The importance of protein in diet has been clearly established by nutritional scientists, and widely accepted by athletes. Among other vital functions, protein is indispensable for creating muscle. Just as important is protein's essential ability to repair damaged muscles after training[i].
While the value of protein in diet has been accepted and promoted within the athletic community, it has been less well disseminated within the very large sedentary population. Currently making up about 25% of Americans[ii] - or 1 in every 4 people - sedentary people are defined as those who undertake less than half an hour of moderate physical activity per day[iii].
A key problem to solve, therefore, is that the bulk of these sedentary Americans do not know that they are, or more likely are not, getting enough protein in their diet. This large group of sedentary people reflects the myth that protein-rich nutrition is important only for athletes and those who are physically active. The Reference Daily Intake amount for protein is 50 grams, and most sedentary people are not coming close to meeting this standard.
Next to water, protein is the body's most prevalent substance. Protein is the essential building block for muscle and tissue, and vital for the functioning of critical systems, such as digestion. Protein even helps regulate and control hormones and chemicals that influence mood and coping ability something that has an impact for all people, regardless of physical exercise regimen. In fact, in the context of protein deficiency-related mood disorders, one may argue that a sedentary person on the dangerous road to obesity might be psychologically better equipped to implement a disciplined (e.g. healthy) eating plan if, among other key factors, a complete protein diet exited from the start.
Yet there is another related problem that is arguably more damaging. The little information that most Sedentary Americans are receiving about protein - snippets of facts here and there, mostly from marketers and advertisers - are often outright misleading. This is most clearly seen in the world of fast food.
Many sedentary Americans who have some basic awareness of protein's importance in diet believe, due largely to marketing campaigns, that fast food burgers are a "good source of protein". Lost in this belief is the fact that virtually all fast food burgers are almost thoroughly unhealthy choices that are high in saturated fat, calories, sodium, cholesterol, and the list goes on.
In fact, a popular burger contains 52% of the recommended daily value (DV) of fat, and over 500 calories, of which 60% are from fat. These clearly unhealthy factors diminish the nutritional value from the burger's 24 grams of protein.
It is largely due to this lack of information - and concurrent existence of misinformation -- that prevents many sedentary Americans from learning about the importance of protein. At the same time, it is also clear to medical experts that the concept of a sedentary lifestyle is a serious global health problem that must be addressed sooner rather than later[iv].
Addressing this problem is, like many chronic health conditions, complicated and multi-layered. Yet accepting this complexity is, in itself, a starting point for a solution one that must equally be multi-layered and holistic in approach. Awareness of protein must extend beyond the boundaries of the "fit and athletic" communities, and concurrently, ways for sedentary people to access protein must be developed ways that are entirely healthier than fast food burgers.
Despite the difficult and admittedly uphill battle that many sedentary Americans face today, there is reason to be rationally optimistic. There are products on the market that are providing balanced sources of complete protein, yet in responsible, low-calorie and fat-free portions. Since these products are fortified with vitamins and nutrients, they can be utilized as either a supplement or a complete meal replacement. This is of notable value for dieters and "time starved" individuals who are seeking quick, convenient ways to eat healthy.
Ultimately, resolving this problem of sedentary Americans will not be easy, nor will it be rapid. It has taken generations to create the statistic that 1 in 4 Americans lead sedentary lifestyles and it may take generations to unravel this knot. The hallmarks of unraveling it, however, are clear: quality awareness, quality understanding, and above all, quality nutritional products that consumers both demand, and indeed, thoroughly deserve from their food manufacturers.
Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com. You can also learn about Profect at http://www.profect.com.
 Formerly referred by its better-known name "Recommended Daily Allowance".
 The USDA's recommendation is 30% calories from fat
[i] Source: "The Power of Protein". The Physician and Sportsmedicine. http://www.physsportsmed.com/issues/1996/04_96/protein.htm
[ii] Source: "What We Think is Making Us Fat". About.com. http://walking.about.com/cs/howtoloseweight/a/obesitycause404.htm
[iii] Source: "Cost and Consequences for Sedentary Living: New Battleground for an Old Enemy". Presidents Council on Physical Fitness and Sports. http://www.fitness.gov/researchdigestmarch2002.pdf
[iv] Source: "Sedentary Lifestyle: a Global Public Health Problem". The World Health Organization. http://www.who.int/hpr/physactiv/sedentary.lifestyle1.shtml
Copyright 2004 - Protica Research - http://www.protica.com
Research and Investment Forecast Evaluation of China's Enteral Nutrition ... - PR Newswire (press release)
Report: Food Companies Likely To Support School Nutrition Guidelines - Manufacturing Business Technology
The Skinny on Salt
Salt was used long before recorded history began. One of the earliest known writings, the Chinese Png-tzao-kan-mu, mentioned more than 40 types of salt.
Organic Food - The Benefits of Natural and Organic Produce
Having spent most of my life living off of junk food, I was pretty shocked when I started learning about what goes into the produce we consume every day from the grocery store.Most of the produce you would buy at the grocery store has been genetically modified to be more appealing to the customer.
Autism and Nutritional Supplements
Unfortunately, it has been proved beyond doubt that a large percentage of the United States population suffers from nutritional deficiency. Studies show, 30% of the general population has a marginal level of Vitamin C and 15% are Vitamin C deficient.
Fattening Foods: Not So Fattening After All?
Have you seen those "fat free" foods in supermarkets? Have you possibly delighted in them guiltlessly thinking that they are healthy for you? There's a good chance that you have because we usually follow what the media and the world around us says. In this day in age, along with other health fads, many people believe that fat makes you fat.
Post Workout Nutrition: Secrets to a Hard, Lean Body
As you've probably heard before, your post-workout meal may very well be your most important meal of the day. The reason is that when you're finished with an intense workout, you're entering a catabolic state where your muscle glycogen is depleted and increased cortisol levels are beginning to excessively break down muscle tissue.
Omega 3s: Using Our Heads to Nourish Our Brains
We sometimes hear about ways that we can take care of our organs by the foods we injest. When we think about our diet we cannot help but think about the effect our choices have on our heart, liver and other internal and external organs.
Nutrition and Exercise Tips to Walk Away From Death
Recently yet another super-heavyweight Iron Immortal died from a heart attack at age forty-five or thereabouts. Typically, when I read of these tragedies I search my memory banks and then write some sort of tribute.
The Truth About Omega 3
Since Dr Basant Puri, a consultant psychiatrist and senior lecturer at London's Imperial College MRI unit, released his findings on Omega 3 and its effect on brain function and depression, many studies have been performed regarding the beneficial effects this fatty acid. Studies over the past two years have consistently confirmed that Omega 3, a substance lacking in today's "diet" is a key component in the brain's development and proper functioning.
Train Your Self To Eat Healthy
For some people it is really hard to give up the junk food and sweets and eat a better, more nutritious diet. So let's use the example of eating the 5 to 9 fruits and vegetables we need daily.
Seven Secret Agents That Can Help You Live To 120
You know about Vitamins A,C, D, E ,and the B's - about how they boost the immune system and help the body repair itself. Well, that old hat.
Choosing Organic for Health
We come from a society where growing organic and just growing produce and livestock for food Was once one of the same. Small, family farms still grow their own food using traditional methods passed down through the generations.
The 7 Best & The 7 Worst Food For A Long Life
The above foods contain high antioxidant capacity. These foods were chosen because of discovery of the most powerful phytochemicals and anthocyanins, which illustrate strong inhibition of chemocarcinogens.
Top Ten Ways to Avoid Holiday Weight Gain
Did you know the average American gains 5-7 pounds every year between Thanksgiving and New Year's Day? That equates to ingesting at least 17,500 more calories than you burn on a daily basis during that time period. At a minimum, that equals nearly 500 extra calories per day on average over that stretch of days.
Cholesterol Does Not Cause Heart Disease
Cholesterol is an essential building block of every cell in the body, required for all metabolic processes. It is particularly important in the production of nerve tissue, bile and certain hormones.
What You Need To Know About Inflammation
Inflammation is not a disease.Inflammation is best described as a defense mechanism to limit tissue damage.
Omega 3 Fatty Acids: What are They, Really?
"The physician who knows only medicine, knows not even medicine."Omega-3s are "fatty acids" that help build other fats in the body.
Substitutes for Butter
Instead of Butter: Use top quality, cold pressed, extra virgin olive oil, from the first pressing, or flaxseed oil. The taste of virgin olive oil is appealing to millions of people around the world, so why not adopt it to your taste?Flaxseed oil is prized for health reasons and not for its taste.
Most of Us Talk and Think About Nutrition and Exercise as a Distant Activity to be Started Some Day!
If you do not take time to stand back at your nutrition and exercise habits then be ready with a big paycheck for those hospitals bills and some loans because you will not earn when you are hospitalised.Taking care of our nutriton and fitness is one of the best decisions we can take in our life.
Food Additives Affect Behavior
On average 30% of foods in our daily diet are processed foods. These are foods that come in a box or a can and have many ingredients that are hard to pronounce, containing food starches, gums, preservatives, and colorings.
The Anti-Aging Wonders of Hyaluronic Acid
ABC News has recently focused on the possible anti-aging benefits of hyaluronic acid, also known as Hyaluron or HA. In a story entitled, "The Village of Long Life: Could Hyaluronic Acid Be an Anti-Aging Remedy?", the focus was on a villiage in Japan named Yuzuri Hara where people usually live a long time and often have perfect skin into their 80's or even into their 90's.
Section Site Map - Submit News - Feedback - Comments - Advertise with Us
Copyright © 2006 Luminati Inc. All rights reserved.