|The Lounge | Champions | The Wire | Schedule | Audio | Arcade | The Top Ten | Historical | Email | Video|
Creativity and Innovation Management - Motivation
Motivation in creativity and innovation is more important than personality traits. This is like possessing high intelligence - one must be motivated to improve and apply it.
It is compelling that motivation and creative output are positively correlated. The more motivated an individual, the more likely he or she is to engage in the task at various cognitive levels until an outcome is achieved.
Contrary to many assertions, factors that make up motivation can be isolated, monitored and measured using standard quantitative techniques.
This allows a leader, consultant or manager to measure and improve motivation with a corresponding rise in creative output.
There are broad and specific categories of motivation.
Broad categories (Amabile, 1983):
a) Intrinsic motivation - that where fulfillment is reached by attaining the solution to the problem itself, the activity is engaged in for its own sake. Characteristics of intrinsically motivated people include commitment to work, passionate involvement, total absorption and devotion to their work, interest and satisfaction in their work, challenged by their work.
b) Extrinsic motivation - that where the achievement of the task results in the fulfilment of an ulterior end, rather than the task itself. It is the motivation to engage in an activity primarily in order to meet some goal external to the work itself, such as attaining an expected reward, winning a competition or meeting some requirement.
Extrinsic motivation is itself split into two categories: synergistic and non-synergistic. Synergistic extrinsic motivators provide information or enable the person to better complete the task and act in accordance with intrinsic motives. Non-synergistic reward leads a person to feel controlled and is incompatible with intrinsic motivation.
A number of specific categories exist, including:
a) The gap between the person's ideal and real self. If an individual perceives that he is not what he wishes to be, he is more likely to be motivated to engage in activities that bring him closer to his ideal self.
b) The perceived enjoyability of the task. Terms such as "fun," "amusing," "fascinating" and "inspiring" are common.
c) The degree of challenge. The more a task is perceived as challenging and competency expanding, the more the intrinsic motivation.
d) Feasibility. If a task is perceived to be unreachable, intrinsic motivation decreases.
e) Control of ones destiny. If an individual perceives that a task is not under his control, then intrinsic motivation decreases.
f) Recognition is noted by many to be a powerful driver of task engagement.
These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a DIY Audit, Powerpoint Presentation and Good Idea Generator Software) from http://www.managing-creativity.com.
You are free to reproduce this article as long as the author's name and site URL are retained. A link to the MBA dissertation would be appreciated.
Rate this article (below).
Kal Bishop MBA is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com
Gophers pregame: Minnesota has plenty of motivation vs. Penn State - Minneapolis Star Tribune (blog)
The Solutions to Lifes 10 Biggest Problems!
Every day clients tell me about their problems, often in great detail, and I've noticed patterns that show up over and over. For many people, life's problems are viewed as "not enough money" or "not enough time".
Want Real Change in Your Life? Take Action!
It's easy to begin a year with analysis: months, days and even years of "thinking." Many of us would like to believe that "reaching goals" begins with an armchair, a self-help book and a beer.
A Book Review: Great Resource for Group Facilitation
Anyone who is a leader or member of a group and wants to get things accomplished knows that there are many issues and challenges that groups commonly face as they seek to find creative solutions, launch new initiatives, and create high performing teams.The Book Leading Groups to Solutions addresses how team leaders and team members can collaborate, problem solve, plan, organize, and make decisions by exploring models and tools that enable facilitators to help groups achieve their goals.
Do More! Learn More! Create More! Live More!
Over the years in America and the west generally, the nature and means of education have dramatically changed. But it is an error to think that before the contemporary era of schooling on a mass scale that no one was deeply or broadly educated.
Its Not Enough
Whatever you are doing in your life at the present moment; it's not enough. What do you mean it's not enough? I've done all I can.
Finding the Easy Way
For the last hour I have been sweating over what I will write about in "Roy Bits." I have been laying in bed trying to conjure up something in my head.
Motivation: 5 Powerful Emotions You Can Use
Experiencing strong emotions is not uncommon. What is uncommon is applying these emotions to motivate you to change and grow.
Lazy? Or Right on Schedule
Q. I've been working on a big project for a long time.
4 Qualities of Highly Successful People
What if you can be, do or have anything you want, what would you desire in your life?Now do you believe it can happen? Yes? No? In the words of Henry Ford, "If you think you can do a thing or think you can't do a thing, you're right."Well then what actually happens for those people who do seem to get everything they desire?Let's take a closer look.
Ideas Abound - But Youve Got to Take Action
Whether you are aware of it or not, we are all blessed with any number of wonderful ideas at virtually any given moment. What happens far too often however is that we ponder for a bit about the idea.
Take a Turn at Tenacious!
"Nothing in this world can take the place of persistence. Talent will not;nothing is more common than unsuccessful people with talent.
Change 101: How to Handle the Changes that Come Your Way
One of the few things that are constant in this world is change. At the same time, many people just don't like change.
Picture this: A mother and daughter are looking at the snowfall from the front widow of their home. The daughter thinks: "Great, No school tomorrow.
What Does Your Future Hold? Do You Have A Plan? Or Are You Just Waiting To See What Happens?
We often find ourselves in a situation in which we either accept the change that someone else imposes upon us or in which we ourselves effect the change we would like to see happen. We sometimes stammer and hesitate and procrastinate with regard to decision making.
Motivation: No Finish LInes
There is a saying that goes something like "getting to the top is easy, the hard thing is staying there once you get there."There's a reason the above statement is so true.
Whatever Happened to You?
Whatever happened to all the dreams? The wants, the desires, the hopes, the cravings, the appetite, the passion? The aspirations of youth? Where did you go? Whatever happened to you?Last night a footballer gained admittance to the football folklore of Spain. He burst onto the field in the dying minutes of the game and scored twice to rescue his team from a hopeless situation.
Success: Its Really Pretty Simple
From the 'What You Need to Succeed' SeriesEvery once in awhile I stop and take a look at myself. No - I don't mean in the mirror, I mean - I do a self-assessment of how I am managing the issues in my life.
Why Do Flowers Inspire Me So Much?
I grew up in a very cold climate where winter seemed go on for 6 months and ice, snow and barren trees is what you saw on a daily basis. Plus the bone chilling cold and cloudy skies all made for a long dreary winter.
7 Stepping-stones to Career Growth and Excellence
Achieving excellence in our work is an integral part of feeling genuinely satisfied in life. We want our careers or businesses to blossom, making us financially secure and content with our achievements.
Testy Horses and the Art of Speed Waiting
"What are you waiting for?" said Nelson, looking at me impatiently. "Well? Go on.
Section Site Map - Submit News - Feedback - Comments - Advertise with Us
Copyright © 2006 Luminati Inc. All rights reserved.