Advertisement
Advertisement

Mayweather: My Personality Was Part of a Business Plan

by David P. Greisman

There have been times when Floyd Mayweather hasn’t merely worn the proverbial figurative “black hat,” but has embraced the role with gusto. He’s also been an antihero to some while being a villain to the rest, with Mayweather fans tuning in hoping to see him win and Mayweather haters tuning in to see him lose.

With that in mind — and with that past demeanor appearing to be rather toned down of late — Mayweather was asked on a Sept. 4 media conference call if he has mellowed.

“Everything was a business plan,” Mayweather said. “My business plan was to be very, very entertaining. Be very wild. Turn it on when it’s time to turn it on, turn it off when it’s time to turn it off. And that’s what I did. I built my fan base. I became a pay-per-view star. I became a household name. That was the ultimate goal. It was just a business plan that I had.

“It’s nothing fake,” he said. “You’ve just got to know when to turn it on and when to turn it off. That’s what I was talking about with the young fighter in my gym, Adrien Broner.”

That was in reference to what Mayweather has said about Broner in the past concerning the young three-division titleholder’s personality. Broner has modeled himself in part after the fighters he watched growing up — and has seen the success that Mayweather found after transitioning from “Pretty Boy Floyd” to “Money Mayweather” and going from an HBO star to a pay-per-view superstar.

“If I didn’t step up to the plate and speak my mind, be flashy and flamboyant, I probably wouldn’t be in the position that I’m in right now,” Mayweather said, speaking just 10 days before a bout with Canelo Alvarez that will bring him a guaranteed minimum paycheck of $41.5 million.

David P. Greisman is a member of the Boxing Writers Association of America. Follow David on Twitter @fightingwords2 or send questions/comments via email at [email protected]

User Comments and Feedback (Register For Free To Comment) Comment by SplitSecond on 09-06-2013

bull it's his personality, been like that through out his entire life, comin up in his career, AM and pro, the class clown/joker act, this is just an excuse for his personality, which is kind of sad, he should just…

Comment by edgarg on 09-06-2013

[QUOTE=Syf;13716255]Edgarg Floyd sure does turn you into a bitter old man. All that stuff about children out of wedlock is antiquated and obsolete.. Much like yourself. Children can be happy in multiple situations, children are more durable than you give…

Comment by WholeSoul75 on 09-06-2013

[QUOTE=Arakawa Dunn;13716416][B]perhaps everyone didn't feel it was racist[/B] just because some manny fans on NSB said it was and some media called it that when reporting on it. You are acting as if every single move he made was business…

Comment by MRBOOMER on 09-06-2013

[QUOTE=Deevel916;13714912]That's fine and I respect that. What I dont understand is, if he purposely played the bad guy and wanted to be hated, then why cry, bich, and moan about not receiving the praise he feels he deserves? Doesnt the…

Comment by FAt tEDDY on 09-06-2013

Once again Mayweather is lying.

Post a Comment - View More User Comments (125)
Top Headlines Wilder vs. Joshua Will Be Built Up as SHO PPV, Says Hearn Danny Garcia Hits Back at Keith Thurman With Sneaky Reply Haskins vs. Hall is Likely For Brook-Vargas or Golovkin-Eubank Koncz: If Pacquiao Returns, Crawford Not a Thought - Never Was! Mikey Garcia Names Terry Flanagan as Potential Target at 135 Froch Thinks Golovkin Will Struggle With Ramirez, 168 Power Arum: Manny Pacquiao Wants To Fight Again, Not Sure He Can Yet Klitschko Manager Wants Full Investigation on Fury Doping Claim Roman Gonzalez, Carlos Cuadras Trade Heated Words Oscar Valdez Ready For The Danger of Hard Punching Rueda Ryan Martin To Make Ring Return on Wilder vs. Arreola Card Povetkin Holds Meeting With WBC: Awaits Decision on Wilder Golovkin, Eubank Jr. Should Sign By This Weekend, Says Hearn SHO's Espinoza: Canelo-GGG in "Fall 2017" Was To Stop Bleeding Photos: Mario Barrios Putting in Work For World Title Eliminator Roman Gonzalez Focused on Cuadras Next, For The Right Price Parker's Promoter: Anthony Joshua Will Eat The Jab All Night! Cecilia Braekhus Returns, Tops First Card in Norway Since 1980 Manuel Avila Continues Unbeaten Run at Cache Creek Casino Smith's Trainer: We Can Beat Canelo, But Will The Judges Agree? News: Boxeo Telemundo Update; Skeete-Lepelley; Jay Harris Thurman Might Make Mandatory Defense Against Avanesyan Next Jonathan Guzman Ready For Wake Title Shot Rabchenko Handed IBF Eliminator On Santa Cruz-Frampton Card Hurd Wants Foes Like Bundrage, Ishe Smith For Upcoming Fights DiBella: Wilder vs. Joshua is Inevitable in Future, But Not Now Canelo Alvarez vs. Liam Smith is NOT a Bad Fight, Explains Hearn Haye: Bellew Fight Must Be at Heavyweight, He Must Add Weight Anthony Mundine Back in Talks For Danny Green Rematch Knockout CP Freshmart Decisions Rojas In A Stinker Ganigan Lopez vs. Jonathan Taconing Will Be a War, Says WBC Joseph Parker Ready To Take November Date For Anthony Joshua Amir Imam, Guillermo Jones Return on Pittsburgh Card Arum: After Ramirez Beats Golovkin, He Will Be a Big PPV Star! Keith Thurman vs. Danny Garcia: The Fight, Right Now Photos: Mayweather Takes Part in BET Celebrity Basketball Game Ramirez's Adviser: Golovkin One-Dimensional, He's No '85 Bears! Mike Tyson Will Back Trump at Republican National Convention Edner Cherry Snags Debatable Decision Over Lydell Rhodes Antonio Margarito vs. Ramon Alvarez Pushed Back To August 13
Advertisement

Latest Active Forum Threads
Advertisement
Advertisement