The 26 year-old super middleweight star has put pen to paper and signed a long term promotional contract with Europe’s leading boxing promoter ahead of his Wembley Stadium mega-fight with Carl Froch for the WBA and IBF World Super Middleweight Titles.
‘’I am extremely pleased to have signed with Team Sauerland,’’ said Groves. ‘’I have boxed on their shows in the past and have known Kalle and Nisse (Sauerland) for years. The shows they put on in Europe are phenomenal.
"This is definitely a step in the right direction for me as I look to build my name not only across Europe but all around the world. I feel that now I have the right team in place to help me achieve everything I need to in boxing.’’
Said promoter Kalle Sauerland: ‘’We are proud to have won the race for George’s signature and look forward to guiding one of the most exciting talents on the planet. We are sure that George will write boxing history and delighted that we will be a part of the journey on a personal and business level.’’
Groves joins Team Sauerland’s stable of champions which includes former five-time world champion Mikkel Kessler, WBO Super Middleweight Champion Arthur Abraham, WBO Cruiserweight Champion Marco Huck, IBF Cruiserweight Champion Yoan Pablo Hernandez, WBA Light Heavyweight Champion Juergen Braehmer and British heavyweight star David Price.
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