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Froch: Ward Brings Little Revenue, Kessler III is Priority

By Edward Chaykovsky

IBF/WBA "regular" super middleweight champion Carl Froch (31-2, 22KOs) is more interested in a trilogy match with Danish rival Mikkel Kessler than avenging his 2011 decision loss to Andre Ward. Froch got revenge over Kessler with a twelve round decision on May 25th. Kessler had previously beaten Froch, also with a twelve round decision, in 2010. Because of the international revenue, and the interest of the TV networks, and likely having to avoid the possibility of traveling to the United States to face Ward on his home court - Froch would prefer the trilogy fight with Kessler.

"I’ll leave it to my promoter to decide which route we’ll go but a rematch with Mikkel Kessler, if it’s going to be possible…I think he’s away having a 2 week break with his partner, which is well earned. Until he’s back we’re not going to know exactly what he wants to do but that will take priority over a rematch with Andre Ward as far as we’re concerned because Andre Ward doesn’t really bring much to the table in terms of revenue. This is what the promoters are telling me, this is what the TV broadcasters are telling me and it’s what the fans are telling me. So it’s not just me saying this. I’ll happily fight Andre Ward but let’s see if we can get him over to England, if he’d fancy that. You never know," Froch told Jenna Jay of On The Ropes Boxing Radio.

User Comments and Feedback (Register For Free To Comment) Comment by Alpha & Omega on 06-20-2013

No Ward brings a one sided beatdown for Froch is what he brings lol. Froch wants nothing to do with Ward except possibly in the UK where he can just last until the final bell to get a BS hometown…

Comment by MDPopescu on 06-20-2013

Earlier this evening, Froch told Press Association Sport that: "Going forward, the best win for me now and the only win that would be totally satisfying for me would be to rematch Andre Ward". “But I don’t think that is…

Comment by Chris Collins on 06-20-2013

Don't really want to see froch v kessler 3, not right now anyway, I'd rather see froch fight stevenson, hopkins or re match ward only if froch believes he can beat ward.

Comment by Mike Haynes on 06-20-2013

If Ward whooped Froch's ass in exciting fashion you best believe Froch would have rematched already....bottom line is...THE BOTTOM LINE. TV don't want it....fans ain't paying for it...Ward is content with the little bit of money he has in the…

Comment by Sugar Adam Ali on 06-20-2013

This is a pure money move by froch... Ward may be #1 but he has very limited options and froch can take a kessler 3 fight for big money while Ward wont have any big fights on the horizon, unless…

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