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Something to really think about 
http://www.macworld.com/article/1166...4_billion.html
Excerpt:
All of the discussion and speculation surrounding the Facebook IPO over the past month has served as an introduction to the new “personal data economy” for many people. Facebook—and a thousand other smaller companies like it—are in the business of collecting and monetizing personally identifiable information (aka PII).
And that’s when things could get very interesting from a privacy perspective—and, potentially, very dangerous. As Facebook nears 1 billion users, the mountain of highly detailed personal information the company is sitting on is larger than anything ever amassed by any company or government in history.
But Facebook has also continued to make moves that make you wonder where the company really stands on privacy. It has been slowly rolling out facial recognition technology that could identify users and automatically attach their names to photos in which they appear—without their knowledge or consent. The addition of the millions of photos Facebook bought in its acquisition of Instagram only adds to the worry over facial recognition.
Today Facebook makes about $5 from each of its users, while Google makes $30. It’s unlikely that Facebook will push that $5 number up on the strength of its existing business. Investors will look to Facebook to make more from the users it already has.
http://www.macworld.com/article/1166...4_billion.html
Excerpt:
All of the discussion and speculation surrounding the Facebook IPO over the past month has served as an introduction to the new “personal data economy” for many people. Facebook—and a thousand other smaller companies like it—are in the business of collecting and monetizing personally identifiable information (aka PII).
And that’s when things could get very interesting from a privacy perspective—and, potentially, very dangerous. As Facebook nears 1 billion users, the mountain of highly detailed personal information the company is sitting on is larger than anything ever amassed by any company or government in history.
But Facebook has also continued to make moves that make you wonder where the company really stands on privacy. It has been slowly rolling out facial recognition technology that could identify users and automatically attach their names to photos in which they appear—without their knowledge or consent. The addition of the millions of photos Facebook bought in its acquisition of Instagram only adds to the worry over facial recognition.
Today Facebook makes about $5 from each of its users, while Google makes $30. It’s unlikely that Facebook will push that $5 number up on the strength of its existing business. Investors will look to Facebook to make more from the users it already has.
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