This seems to be repeated over and over. I wish there was a way to get a hard number on the actual additional PPV's sold because of antics. I just don't understand how that works.
If you were going to order the fight anyway, then the antics would probably make you more hyped about it. I can see that. But how does the extra drama translate to additional sales?
If you were going to order the fight anyway, then the antics would probably make you more hyped about it. I can see that. But how does the extra drama translate to additional sales?
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