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by David P. Greisman - You would think there would be plenty of reason to give us the fights we want. We are the paying customers, after all, be it with tickets, cable subscriptions or pay-per-view purchases.
The problem is that we are not necessarily discerning customers. Nor are we the only customers.
Boxing promoters are increasingly subsidized by arena site fees and television license fees, as well as other, more secondary revenue streams. Our money begins to matter less once that profit is guaranteed. The venue and the network have bought the card; the onus is now on them instead as to whether to market to the masses.
Promoters, then, need not spend as much money making good fights. Nor do they need to spend as much effort on making them, as we tend to satisfy our hunger for the Sweet Science by lapping up nearly everything, and nearly anything, placed before us. There is a core group of fans that will tune in for every broadcast, and there is a segment of that same group that will shell out for every pay-per-view.
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The problem is that we are not necessarily discerning customers. Nor are we the only customers.
Boxing promoters are increasingly subsidized by arena site fees and television license fees, as well as other, more secondary revenue streams. Our money begins to matter less once that profit is guaranteed. The venue and the network have bought the card; the onus is now on them instead as to whether to market to the masses.
Promoters, then, need not spend as much money making good fights. Nor do they need to spend as much effort on making them, as we tend to satisfy our hunger for the Sweet Science by lapping up nearly everything, and nearly anything, placed before us. There is a core group of fans that will tune in for every broadcast, and there is a segment of that same group that will shell out for every pay-per-view.
[Click Here To Read More]
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