Originally Posted by ElBossHogg™
because mexican are the number 1 PPV buyers + canelo is the Number 1 mexican boxer = huge drawing power.
he headlined a event going against a PPV fight that same night and he did exteremly well. Not sure the numbers but remeber it was something respectable.
I believe it was around 2 million views. Going up against Martinez/JCC jr., that's huge. Plus it was on Showtime.