What most fans don't understand is that when you have a super star like Floyd, he can sell PPV's no doubt but....
He can't sell the numbers he wants alone, nobody can. You need a quality opponent to sell big numbers. It's the very reason Floyd vs Oscar did record numbers, because both were huge names.
Canelo and Jr are big names on the scene, they are gaining popularity and even in his loss, Jr gained a lot of followers with what he did vs Martinez.
Floyd is the bigger name but in order to really bring in big numbers, a viable opponent has to be found. Floyd can't sell 1 million PPV's vs just anyone off the street.
Plus, lets be real here, Mexican fans are the best, most loyal and the ones who go to the fights more than any other group so boxing will cater to them.