No need to hype any one up. Guerrero hyped himself up single handily by beating Aydin and Berto, two WW's, while being a former LW himself. It was enough to get him a ranking of #3 by The Ring, #4 by ESPN, #2 by Boxrec.
And you are wrong about Floyd fans hyping up Ortiz, fans actually liked this fight. There were a few idiots from the same old bitter fanbases who opposed the fight.