View Full Version : Appearances and signings by Martial Arts and MMA stars

08-25-2008, 04:54 AM
The Southern California Martial Arts Convention and Tradeshow is debuting in a major way. For the first time ever, enthusiasts of all disciplines now have an event in Southern California to call their own in this jam packed two day event. Our objective is to promote the Martial Arts culture and to provide a venue where fans, practitioners, and businesses can connect and share their passion.

If you are involved in the Martial Arts industry this is the perfect place for you to network, promote your business, and sell your products. This is event is where your target audience comes together, consumers and businesses, in search of that ideal product or service that they need and must have. Event also includes the San Diego Brazilian Jiu Jitsu and Submission Grappling Tournament.

The entire event is open to the public!!

Name of Event:
Southern California Martial Arts (SCMA) Convention and Tradeshow

Dates of Event:
Setup – Friday, October 10, 2008
Event – Saturday, October 11, 2008 – Sunday October 12, 2008

Del Mar Fairgrounds - O’Brien Hall - 2260 Jimmy Durante Blvd.
Del Mar, CA 92014

Projected Attendance:
8,000 people - Number based upon projected marketing roadmap, past events of similar size at the Del Mar Fairgrounds, and based on similar genre events.

Projected Exhibitors and Attendees:
Industry Retailers, Wholesalers, Distributors, Suppliers, Martial Arts Schools, Gyms, professionals, practitioners, fans, etc.

Event Activities:
Martial Arts and MMA demonstrations, seminars, performances, etc.

The San Diego Brazilian Jiu Jitsu and Submission Grappling Tournament.

Appearances and signings by Martial Arts and MMA stars TBA.

Ticket Pricing:
00 for One Day Pass
00 for Weekend Pass
00 Discount for Presale Ticket purchases
Children under 12 free with adult admission
Complimentary Trade show attendee passes for Industry Professionals
Tickets include admission to both SCMA Convention and Tradeshow as well as the San Diego Brazilian Jiu Jitsu and Submission Grappling Tournament.

A portion of proceeds from the gate will be donated to Save the Children Foundation.
www. SaveTheChildren. org

Marketing Plan:
Viral Marketing – 6 Months/180 Days out from Show
Web based - Website, Website partners, Forums, MySpace, FaceBook, YouTube, etc.

Print Marketing – 4 Months/120 Days out from Show, Posters at local martial arts schools, flyers with discount coupons, sticker giveaways, etc. Print Advertising in local magazines will start 30 days after initial print advertising.

Other – TV and Radio to start 40 days out from show.

Events - Martial Arts events, MMA Shows, various tournaments, and similar conventions.

Partial List of Current Exhibitors and Sponsors Include:

Chucknorris. com
Jones Bones
Throwdown Elite Training Center San Diego
Guard Ya Grill
Dental Guardz Laboratory
Krav Maga San Diego
Total Combat Cage Fighting
Style N Efx Studios
Dojo Sessions
Xin Wuku (Zen of American Gladiators)
EMC Monkeys
SPD Labs
Athletic Body Care
The Stronghold
Masters Hall of Fame
Swain Mats
Eastlake MMA
Amongst Gods
Alliance Training Center
Jing Institute
OTM Fight Shop Pacific Beach
Crossfit Chula Vista
Triumph United
Intergalactic Grappling - iGrap
Dominate and Konquer
Henchmen Fight Wear
Bloody Knuckles Fight Gear
Sanbon Pro Apparel
Pacific Arts Dance Studio
Bad Intentions Clothing
Squids of Fury
Save the Children U.S.

And many more!!