Advertisement
Advertisement
Boxingscene.com

Espinoza Explains Showtime's Position on PPV Numbers

By Mitch Abramson

Fans looking forward to sifting through future pay-per-view numbers after a big fight as a way to rate the success of a promotion shouldn’t rely on Showtime to provide those figures going forward.

Showtime boxing head Stephen Espinoza told BoxingScene.com on Monday the network plans on withholding upcoming PPV numbers to avoid the type of controversy that engulfed Floyd Mayweather’s last bout with Marcos Maidana on May 3 when the topic of PPV buys seemed to overwhelm the actual bout itself, he said. The numbers will only be released if the event sets a PPV record, he said.

“The dynamic that we’ve observed over the last six months in particular- there seems to be an almost obsession with the pay-per-view numbers,” Espinoza said during a break from the press tour in Manhattan for Mayweather’s Sept. 13 rematch with Maidana. “And it seems to have gotten to the point where it’s even overshadowing the talk of the event itself. And we just came to the conclusion that we’re not going to feed into it anymore and it really was a gradual process but when we saw the talk after the May 3 fight being dominated by PPV buys, at the expense of people discussing what was really an exciting, action-packed fight- and one of the most competitive fights in recent memory for Floyd- it seemed to be a real negative for the event, for the sport and for us as a whole.”

Espinoza said the network will only release the figures “if it’s a huge record setter, if we break 2.5 [million buys].” But “the normal course of business” will be to withhold the numbers, he said.

“I don’t think it’s particularly healthy,” he said of having the PPV results released to the public. “We just decided we didn’t want to particularly feed into it anymore.”

As a result, Espinoza has determined to make sure those figures remain in-house. The crux of the problem has to do with reports that Mayweather’s first bout with Maidana did roughly 900,000 buys, an impressive figure by most standards but not Mayweather, who routinely boasts of being able to do a million plus buys.

“I’m not sure that we’ll release the figures very regularly at all,” he said. “I think whether it’s a Mayweather fight or another fight I don’t know where the habit came from [of releasing the figures]. I understand the curiosity. But at a certain point it became almost bigger than the event itself, certainly with Floyd. And a second element of it is in the context of a very complex deal there are a lot of misunderstandings and misperceptions of the deal and therefore the PPV performance was being mischaracterized as generating huge losses.”

While Espinoza has disputed that 900,000 figure, he also says that even if Mayweather were to produce that amount, it shouldn’t be viewed as a failure.

“I don’t know where that comes from,” Espinoza said to a group of reporters on Monday.

“Historically Floyd has averaged a little bit over a million, maybe a little higher after the  Canelo (Alvarez) fight. That’s where it comes from. The million buys doesn’t represent any break point for us.”

Espinoza raised some eyebrows when he told reporters that if Mayweather were to ever lose, his following PPV fight after the loss “will be one of his biggest. I think there’s such a curiosity about Mayweather and he’s got such a persona that the curiosity factor on how he responds to a loss both outside the ring and in the ring will make up for any loss of the façade of perfection.”

Mitch Abramson covers boxing for the New York Daily News and BoxingScene.com.

User Comments and Feedback (Register For Free To Comment) Comment by pacfan on 09-16-2014

people need to get real and stop acting like kids. espinoza can toss any number and people will believe it. there's zero way of verifying it. nada, none, nil, zero. even fat dan can toss any number and fans will…

Comment by G G G on 09-16-2014

As weird as it may sound, I have no problem with the decision. Fans seem SO concerned about purses, ratings and revenue as if they were getting a percentage from the earnings. It is a bit pathetic. It is useless…

Comment by Hougigo on 09-16-2014

no way numbers out less than a week

Comment by Bigg Rigg on 09-16-2014

Numbers are down and they don't wanna get laughed at anymore. That's all it is.

Comment by Free Booty Dew! on 09-16-2014

[QUOTE=ThePrince;14953852][IMG]http://l.yimg.com/bt/api/res/1.2/aPdrQ9hUIAxEcJzI_BB6tQ--/YXBwaWQ9eW5ld3M7Zmk9ZmlsbDtoPTQyMTtweG9mZj01MDtweW9mZj0wO3E9NzU7dz03NDk-/http://media.zenfs.com/en_us/News/gettyimages.com/floyd-mayweather-jr-v-marcos-20140714-200153-540.jpg[/IMG] [B][SIZE="5"]Floyd: Men lie, women lie, numbers don...[/SIZE][/B] [IMG]http://i2.cdn.turner.com/si/dam/assets/131223195522-espinoza-floyd-655-single-image-cut.jpg[/IMG] *Espinoza whispers something in his ear* [B][SIZE="5"]Floyd: What? We're not releasing the numbers any more?[/SIZE][/B][/QUOTE] Floyd looks old in the second pic.

Post a Comment - View More User Comments (85)
Top Headlines Photos: Michael Conlan, Mike Alvarado, Saucedo Get Wins Frank Warren Tabs Errol Spence To Beat Kell Brook in Sheffield Kell Brook: I'll Prove Everyone Wrong Again Against Spence Hearn Recalls How He Failed to Convince Brook to Skip Spence Brook's Trainer: Spence is Brave, But Not Qualified to Beat Brook Frank Warren: Future of British Boxing is in Safe Hands George Groves: I Still Feel I'm Better Than Carl Froch, Badou Jack Leo Santa Cruz vs. Abner Mares II in Play For September 9 Roach Admits Concern: Horn Can Punch, He's Pretty Impressive Golovkin, Thurman Trainers Explain How Brook Can Beat Spence Kanat Islam Continues Streak With Twelve Round Decision Win Errol Spence Explains What Led Him on a Path To Boxing Errol Spence Jr.'s Moment Of Truth Miguel Cotto Slams Critics Calling For Him To Retire From Boxing Jose Pedraza vs. Jamel Herring on Guerrero-Figueroa Card Conlan, Saucedo, Mike Alvarado, Mean Machine Win in Chicago Mayweather-McGregor: Showtime on Board, Confirms Espinoza Andrew Selby in Line For Daigo Higa With WBC Eliminator Win Joshua-Klitschko II: There Will Be HBO, Showtime Collaberation Shane Mosley Has To Pay Ex-Wife 75K in Defamation Lawsuit Photos: Orlando Salido vs. Aristides Perez - Official Weights Conlan May Get Step-Up Foe on Pacquiao-Horn, Says Macklin Groves vs. Chudinov To Be Streamed on Facebook, Youtube Francisco Vargas Had Surgery on Eyebrows, Wants November Date Ward-Kovalev Rematch: NSAC Has Assigned Three American Judges Mayweather: I Can't Overlook McGregor, Only Lost on The Ground! Cotto vs. Kamegai, Berchelt vs. Miura Picked By BoxNation Brook To Spence: You've Got To Take It, Rip it Out of My Hands Spence: It’s Time to Shut Up, Glove Up & Go to War With Brook Kermit Cintron vs. Tyrone Brunson Set For June 24th Kell Brook vs. Errol Spence - Extra Security Measures in Place Photos: Kell Brook, Errol Spence - Ripped and Ready For War! Warren Admits: If Saunders is Not 100%, Khurtsidze Will Beat Him Joe Smith's Promoter on LA Return, Possibility of Monaghan Bout Salido Returns, Looks Forward To Vasyl Lomachenko Rematch Kell Brook Weighs in at 146½ ; Errol Spence Comes in at 146¼ Abel Sanchez: Golovkin-Canelo Should 'Revive Our Industry' George Groves Thought Hard Before Fully Trusting McGuigan Brook: I Want Spence To Taste Every Bit of That Sugar in There! Hank Lundy is Gunning For Terry Flanagan, Robert Easter
Advertisement

Latest Active Forum Threads
Advertisement
Advertisement