Donaire's HBO Rating More Than Doubled Khan's Return
By Keith Idec
HBO’s boxing broadcast beat Showtime’s telecast Saturday night by a significant margin.
According to ratings released this week by Nielsen Media Research, HBO’s audience more than doubled Showtime’s audience. The HBO “World Championship Boxing” broadcast highlighted by Nonito Donaire’s three-round demolition of Mexico’s Jorge Arce drew slightly more than 1.3 million viewers, while the “Showtime Championship Boxing” telecast that featured Amir Khan’s 10th-round stoppage of Carlos Molina drew roughly 616,000 viewers.
Showtime’s live broadcast began at 10:30 p.m. ET, an hour after HBO’s telecast started. The HBO broadcast also had a strong lead-in, because the network replayed Juan Manuel Marquez’s one-punch, sixth-round knockout of Manny Pacquiao.
The Showtime doubleheader began with hard-hitting heavyweight Deontay Wilder’s third-round knockout of previously undefeated Kelvin Price.
HBO’s subscriber base exceeds Showtime’s by approximately 8 million as well, which also accounts for some of HBO’s advantage in boxing viewership.
Keith Idec covers boxing for The Record and Herald News, of Woodland Park, N.J., and BoxingScene.com. He can be reached on Twitter @Idecboxing.
This had ZERO to do with the Donaire fight itself, more to do with the Pac-JMM replay.Comment by mrpain81 on 12-20-2012
[I]Great ratings for Donaire since his ratings have been very weak. The replay definitely played a big factor here and also it being Larry Merchant's last telecast. The Khan rating was also very good, SHO doesn't get big numbers when…Comment by MakeItRain on 12-20-2012
[QUOTE=MJ223;12834605][B]Maybe he made some new boxing fans...... Maybe not.... Either way good for him and the "little guys"[/B][/QUOTE] Yeah man good for the lower weight classes. Imagine Donaire vs Mares, I think it would hit a million views.Comment by kadyo's on 12-19-2012
Well nonito was fighting arce while amir was fighting a noobie.Comment by Lazakill on 12-19-2012
[QUOTE=KnockUTheFukOut;12835085]JMM vs Pacquiao 4 replay I am sure had a lot to do with those Ratings...taking nothing away from Donaire but lets be honest here that being said Khan vs Molina was a SH1T CARD![/QUOTE] khan molina was a sh1t…Post a Comment/View More User Comments (25)