Arum: Pacquiao vs. Bradley Buyrate To Go Over 900K
By Rick Reeno
Based on the early indications, Top Rank's CEO Bob Arum believes the June 9th HBO pay-per-view between Manny Pacquiao and Timothy Bradley will generate more than 900,000 buys. The controversial fight generated a live gate of $8,963,180 at the MGM Grand in Las Vegas - with 13,229 tickets sold. There were 2,070 unsold tickets and 925 comps given out. There was also an additional gate of $249,000 via closed circuit from 4,980 tickets sold.
When you consider Bradley's lack of name recognition with the general boxing audience, a buyrate of 900K or above would be a phenomenal figure. While Bradley was an unknown commodity before the fight, his controversial split decision victory over Pacquiao has made him one of the most talked about athletes in the sporting world.
"First of all, the closed circuit was off the charts....the biggest Manny closed circuit ever. It drew very, very favorably with Cotto-Mayweather, so that was good. The pay-per-view, that's still being counted, but it will be anywhere between 900K and a million, which is very good - considering that we were up against the [Heat vs. Celtics] basketball game, considering that nobody knew who Bradley was. We are definitely going to do over 900K," Arum told BoxingScene.com.
Lower than I thought it would do, but a solid number nonetheless. LMAO at some of the people in this thread who called 1.5 million a terrible failure in here calling 900k a great success.Comment by big_james10 on 06-20-2012
[QUOTE=ADP02;12261589]That's the thing. [B]Floyd [/B]always says, "[B]it's business first[/B]" .... Floyd knew that Cotto will help bring in the numbers. Plus having Mosley and Canelo is an added bonus that represent different fan bases and therefore bring in more PPV…Comment by 4Corners on 06-20-2012
Mayweather generates more PPV revenue per fight. And even though some of Pac's fights have sold more tickets, Mayweather's fight generate as much and often more ticket revenue because his ticket prices are higher. If Floyd was smart, he'd come…Comment by big_james10 on 06-20-2012
[QUOTE=Primera;12261530]So it really did 750k-800k Alright. Not too bad.[/QUOTE] Absolutely not! Since Arum says the fight sold 900,000, that means it actually sold 600,000. We will never know because the official numbers will never be released, but based on his…Comment by Camp Beast on 06-20-2012
Mayweather will use this against Pac in future negotiations. Even though Mayweather had Cotto's name to help get the numbers he did. He'll also have more leverage since Pac "lost" his last fight. Mayweather/Pacquiao is more likely than ever. The…Post a Comment/View More User Comments (80)