
London, UK: Wasserman Media Group has announced that British Super Middleweight boxing star George Groves has joined the agency.
Groves, who on May 31st will take on Carl Froch in the much anticipated rematch for the WBA and IBF World titles at a sold-out Wembley stadium, won the hearts of the British public following his display in the first fight between the two last November.
Wasserman will be responsible for developing his commercial & PR opportunities and he joins the unbeaten and highly rated Anthony Ogogo in the agency’s boxing division.
Groves said, “I’m really excited to be joining Wasserman. Their client list is unrivalled and I’m looking forward to working with them. My sole focus now is getting myself in the best possible shape for May 31st. Everything for a reason”.
Dean Baker, Head of Wasserman’s boxing division, said of the signing: “We are thrilled to welcome George to Wasserman. We believe that he will go on to become a multiple World Champion for years to come, starting with the biggest fight in the history of British boxing, and we are looking forward to the journey."